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Castree will report to GroupM’s Global CEO, Kelly Clark, and will now be responsible for strategy and operations

exchange4media Staff 1 day ago

Shekhar will take over from Ed Thesiger, who will be relocating to the UK at the end of March 2019 to set up his own consulting business.

exchange4media Staff 3 days ago

India is expected to be the third largest growth contributor after China and the US to the global ad market driven by 7% real consumer spending growth.

exchange4media Staff 1 week ago

Fang, who has more than 20 years of experience in financial management roles at agencies and brands, joined GroupM in 2016

exchange4media Staff 27-November-2018

Daniel Henriksen appointed Head of Outcome Media Planning, Xaxis Asia

exchange4media Staff 26-November-2018

Currently Essence (GroupM) is the agency on record (AOR) for Britannia which underwent massive rebranding exercise recently. Prior to Essence, the account was handled by Madison Media

exchange4media Staff 19-November-2018

After mavericks like CVL Srinivas and Raj Nayak, who will win the Influencer of the Year in 2018? The event is scheduled to take place on November 16 post exchange4media Conclave

exchange4media Staff 12-November-2018

In the second State of the Video report, GroupM delivered many valuable insights into the industry-wide changes that are shaping the video ecosystem

exchange4media Staff 12-November-2018

The 4th edition of the e4m Media ACE Awards 2018, was held on 16 October 2018 in Mumbai

exchange4media Staff 17-October-2018

Prasanth Kumar, CEO, Mindshare South Asia, won ‘Agency Head of the Year’ at the fourth edition of exchange4media's Media ACE Awards 2018

exchange4media Staff 17-October-2018

As WPP holds its first data summit- Date with Data- on October 16, we speak to CVL Srinivas, Country Manager India, WPP, about the industry’s love and need for data and the changing role of CMOs.

Naziya Alvi Rahman 15-October-2018

The agency won 30-plus new accounts, including Unilever digital business, SBI Life Insurance, Disney, Pharmeasy, Frankfinn, Mobiistar, Unibic and Hindware.

exchange4media Staff 08-October-2018

Wavemaker India was crowned Media Agency of the Year while Vodafone India won the Media Client of the Year title at the 18th edition of the EMVIE Awards

exchange4media Staff 08-October-2018

Droom has magnified its marketing spend from Rs. 225 crore to Rs. 400 crore for FY 2018-19

Neeta Nair 27-September-2018

Mausumi has over 25 years of experience in the field of media, entertainment and advertising

exchange4media Staff 14-September-2018

In a fireside chat, Sam Singh says media agencies are at that wonderful intersection for brands, consumers, media and technology

Christina Moniz 05-September-2018

Senior Vice President, New Business for Mindshare India, talks about agency of the future, the challenges ahead for the agency business, and why she believes Mindshare is a great place to work

Venkata Susmita Biswas 21-August-2018

IMPACT from the exchange4media Group launches the first edition of its ‘40 Under Forty’ list to recognise extraordinary achievers who are 40 years of age and below in the Indian Media, Marketing and Advertising industry

exchange4media Staff 11-August-2018

Mars Inc. chose MediaCom following a competitive pitch launched after the brand reviewed its media account in January.

exchange4media Staff 09-August-2018