Date-wise News

On World Blood Donor Day, MTV has created a quirky film to captivate youth’s attention citing reality through humour

exchange4media Staff Jun 13, 2018 6:46 PM

The objective of this campaign was to highlight both innovation and invention through this signature shade in a way never-before-seen

exchange4media Staff Jun 13, 2018 5:32 PM

The agency has been tasked with the entire spread of digital communication, including remodelling the website, advanced social media operations including SEO and development of a brand strategy to create engaging and creative content.

exchange4media Staff Jun 13, 2018 4:25 PM

IIFA2 018

The 19th edition of NEXA IIFA Awards Styled by Myntra, to be held at the reputed Siam Niramit Theatre in Bangkok on 22nd & 24th June

exchange4media Staff Jun 13, 2018 3:19 PM

Bold Outline is a mix of pop culture, fashion, travel, art, and leisure

exchange4media Staff Jun 13, 2018 2:39 PM

The campaign features four shots starring four singular characters, each embodying a RayBan icon

exchange4media Staff Jun 13, 2018 1:53 PM

This marks the digital debut of two-time National Film Award winning actor, Manoj Bajpayee, along with National Film Award recipient, Priyamani

exchange4media Staff Jun 13, 2018 1:45 PM

Apart from taking care of the existing campaigns, Admitad also helps in scaling up the campaigns by sales month on month activities ensuring the targets are reached

exchange4media Staff Jun 13, 2018 1:39 PM

The narrative cleverly weaves in the discovery of Jaquar Lighting’s wide range by Deepika Padukone

exchange4media Staff Jun 13, 2018 12:59 PM

Lloyd Mathias, former A-PAC marketing head of HP, presented an interesting talk on the rampant changes in the music industry

exchange4media Staff Jun 13, 2018 12:43 PM

The beverage company involved some of its most popular brands to make all the right noises this IPL season; Garners 400 million views cumulative reach in peak summer (April-May) in eight languages

exchange4media Staff Jun 13, 2018 11:59 AM

At the first edition of Music Inc., a high-powered event presented by MTV and curated by Loudest.in and exchange4media, popular musician Badshah opened up in a candid interview with noted film critic and author Anupama Chopra

Ruhail Amin Jun 13, 2018 9:00 AM

Negotiations for more players is on. Key packages i.e title and presenting sponsorship, is ranging between Rs 10-15 crore, say industry estimates

Sonam Saini Jun 13, 2018 8:59 AM

As a curtain raiser to the FIFA World Cup 2018, exchange4media takes a look at the brands and advertisers that made maximum noise in the previous two editions

exchange4media Staff Jun 13, 2018 8:58 AM

Guest Column: Singh takes us through the changes that the business of brand has gone through in the new era

Shubhranshu Singh Jun 13, 2018 8:54 AM

Baaash will be responsible for end-to-end digital and social media solutions for the oral care brand

exchange4media Staff Jun 13, 2018 8:53 AM

All vinyl flex material billboards used by Mathrubhumi for advertising will be removed and replaced by biodegradable government approved materials across Kerala

exchange4media Staff Jun 13, 2018 8:52 AM

The upcoming Cannes Lions festival will be the first edition of the new avatar of the 5-day extravaganza.

exchange4media Staff Jun 13, 2018 8:50 AM

Amit Akali of Medulla Communications says that 86-year-old Pooran, whom they are taking to Cannes, was on ventilator days before she performed in Last Laugh

Neeta Nair Jun 13, 2018 8:49 AM