transit-media
MMRCL?blur=25

The brand that wins the bid will gain rights to 100 square meters of ad space at the concourse, platform levels, fare collection gates, staircases, elevators and more

Noel Dsouza Nov 3, 2020 8:36 AM

transit media dooh?blur=25

DOOH experts share how digital inventories will entice more clients to invest in transit media and make the medium more ROI-driven

Noel Dsouza Oct 28, 2020 8:23 AM

Mumbai Railways?blur=25

As per the proposal put forth recently, Western Railway has offered to collect only 10% licence fee for June 2020, 15% for July, 30% for August and 50% for September

Noel Dsouza Oct 27, 2020 8:48 AM

DMRC ad bidding?blur=25

The document issued by DMRC states that wrapping of Line 8 trains will be subject to a maximum of 10% of total train coaches and a maximum of 20% of total train sets

Noel Dsouza Oct 26, 2020 8:12 AM

Pradeep kumar?blur=25

Pradeep Kumar KR, MD, Vijaya OOH Media Solutions, talks about the changing OOH landscape and the 25-year journey of the out-of-home agency

Neethu Mohan Feb 4, 2020 8:21 AM

The OOH industry needs to reinvent itself: Haresh Nayak?blur=25

The MD of Posterscope Group India believes that while there is no shortage of opportunities in outdoor advtg, what is needed is more support from the Govt & improvement measures to raise the standards

Abhinna Shreshtha Feb 7, 2014 8:42 AM

OOH Advertising Awards to honour innovative use of transit media?blur=25

Given the growing clout of transit media & innovative usage, the Awards will honour the best ad campaigns that have leveraged this medium to the hilt

Priyanka Nair Mar 12, 2013 7:09 PM

Five reasons why transit media is the way to go?blur=25

Transit media is fast gaining acceptance as brands target on-the-move consumers. e4m pens down few benefits...

Priyanka Nair Jan 29, 2013 6:37 PM