techtalk
Kunal Nagpal, Chief Business Officer at InMobi, shares about what it takes to turn an Indian ad-tech firm into a global full-funnel player and more
Shantanu David Aug 7, 2025 9:03 AM
In this edition of TechTalk, Anil Goel, Global Chief Technology Officer at Nielsen talks about audience measurement has evolved from a passive exercise to an active intelligence function
Shantanu David Jul 30, 2025 9:20 AM
In this edition of e4m TechTalk, Samir Karpe, Country Manager for Scibids and DoubleVerify, breaks down the shifts in programmatic advertising, AI’s role,
Shantanu David Jul 14, 2025 8:31 AM
Nitin Khanna, Vice President of Marketing at Acko, shares how the company has direct access to customer data, allowing it to develop highly personalised campaigns
Shantanu David Jun 30, 2025 9:08 AM
In this edition of TechTalk, Sumit Sonal, Head of Marketing at Qualcomm India, shares how the company is shaping its brand presence
Shantanu David Jun 13, 2025 9:14 AM
In this edition of e4m TechTalk, Prabhvir Sahmey, Senior Director at Samsung Ads, shared his take on AI’s role in the CTV universe, shoppable ad content and more
Shantanu David Jun 9, 2025 9:17 AM
In this edition of e4m TechTalk, Anindita Veluri, Director-Marketing at Adobe India, breaks down how Adobe is not only riding the AI wave but actively shaping it to empower marketers
Shantanu David Jun 3, 2025 9:11 AM
In this edition of TechTalk, Anand Jain, Co-founder and Chief Product Officer of CleverTap, speaks about personalization, artificial intelligence, sustainable growth, and more
Shantanu David May 26, 2025 9:13 AM
In this edition of e4m TechTalk, Ravi Karthik, Chief Marketing Officer of ACT FIBERNET, talks about the firm’s journey from being a regional internet provider to a non-telco broadband company
Shantanu David May 19, 2025 8:49 AM
Nitin Singhal, Managing Director of Sinch India, spoke to e4m on conversational commerce, the evolution of communication and how interactions are brand touchpoints
Shantanu David May 13, 2025 8:40 AM
Arun Srinivas, Director and Head of Ads Business at Meta India, spoke to e4m on how brands are riding on the AI wave, the rise of Reels, short-form video content, and much more
Shantanu David Apr 7, 2025 8:28 AM
In this edition of TechTalk, Rohit Nichani, President & Chief Growth Officer, Encora, delves into the impact of AI-accelerated data-driven customer experiences on purchase decisions and sales
Jagruti Verma Mar 26, 2025 1:40 PM
Shekhar Khosla, Vice President - Marketing for Google India, shared insights into how Google is leveraging AI for personalised marketing experiences, advertising efficiency, and consumer journeys.
Shantanu David Mar 18, 2025 9:15 AM
Vasuta Agarwal, Chief Business Officer, Consumer and Performance Advertising at InMobi, highlights women's unique, team-focused leadership and how the industry can ease their path to top roles
Jagruti Verma Mar 8, 2025 7:38 AM
In this edition of TechTalk, Kartik Mehta, Head of Asia, Channel Factory, shares his thoughts on the evolving world of YouTube advertising, and more
Aditi Gupta Feb 6, 2025 9:39 AM
In today’s e4m TechTalk series, Prady Kumaar, CEO & Co-Founder of NP Digital India, reveals how the company drives high ROI for brands in the short term while building long-term brand value
Jagruti Verma Jan 22, 2025 9:07 AM
TechTalk: This is the first of a two-part series that explores what advertisers and agencies want from upcoming regulations on Generative AI
Shantanu David May 29, 2023 8:14 AM
In this edition of e4m TechTalk, we ask experts how well the industry is utilising programmatic advertising and what more needs to be done
Shantanu David May 2, 2023 8:23 AM
As part of the e4m TechTalk series, industry experts evaluate the cons of AI; a second part on the pros to follow soon
Shantanu David Apr 3, 2023 8:55 AM
Tejinder Gill, General Manager - The Trade Desk, writes how CTV can address the common problems posed by linear TV in marketing and how free ad-supported streaming TV can revolutionise the industry
Tejinder Gill Mar 13, 2023 8:19 AM
Ashray Malhotra, Co Founder and CEO, Rephrase.ai, shares his thoughts on the scope of artificial intelligence in areas such as creativity, targeting and data analysis in programmatic
Ashray Malhotra Mar 6, 2023 9:10 AM
In today’s edition of e4m TechTalk, we explore the untapped potential of technology by SMEs and start-ups in India and what tools will help them reach maximum audience
Nilanjana Basu Feb 27, 2023 8:53 AM
In today's TechTalk, Jason Barnes, CRO, APAC, PubMatic, talks about the opportunities in the CTV space
Jason Barnes Feb 23, 2023 8:53 AM
Today’s edition of e4m TechTalk has Nitin Gupta, Founder and CEO, Xapads Media, writing on the importance of utilising keyword context
Nitin Gupta Feb 20, 2023 8:50 AM