starcom-india
Nykaa Starcom India?blur=25

Nykaa is one of India’s leading e-commerce companies, offering beauty and wellness products, and has offline presence too

exchange4media Staff Oct 29, 2018 9:01 AM

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Starcom India has been awarded the media duties of Ola, one of the world’s largest ride-sharing companies. Starcom will oversee the account's media planning and buying across both traditional and digital media. The business was won in a closely contested pitch, with various leading agencies in the fray.

Naziya Alvi Rahman Mar 6, 2018 8:55 AM

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A recap of the most important stories that you may have missed this week

exchange4media Staff Dec 23, 2017 9:00 AM

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The mandate involves all of paid media......................................................................................................

exchange4media Staff Jul 19, 2017 8:07 AM

Starcom India appoints Navin Lalchandani as Vice-President, Buying?blur=25

Lalchandani will steer media buying operations for all offline media, namely television, print, radio, and cinema across Starcom offices in Mumbai, Delhi, and Bengaluru

exchange4media Staff Mar 27, 2017 8:22 AM

e4m Conclave 2016: It is time for an integrated approach to marketing - Experts?blur=25

How does a brand get the best out of traditional media in a digital world? Is there any reason to think that traditional media is less relevant now than it was earlier? This was the topic of discussion by a panel comprising of both marketers and media planners at the 16th exchange4media Conclave held in Mumbai on November 16, 2016

exchange4media Staff Nov 18, 2016 8:04 AM

BW Marketing Whitebook launch: Marketers discuss challenges in connecting with consumers with new age technology?blur=25

At the 12th edition of BW Businessworld Marketing Whitebook, marketers discussed the challenges that lay ahead of them in reaching out to audience with respect to new age technology

exchange4media Staff Jul 28, 2016 8:29 AM

Publicis Media announces key appointments; Mallikarjun Das is Group CEO, Starcom India?blur=25

Publicis Media today unveiled structure and leadership appointments for its organisation, as announced by Anupriya Acharya, CEO, Publicis Media, India

exchange4media Staff Jul 1, 2016 8:17 AM

Media planners gung ho about Nimbus-BCCI partnership extension?blur=25

The news about Nimbus and BCCI securing new rights for the period 2010-14 has been widely welcomed by the industry. Nimbus has retained the broadcasting rights after having held for it for the last four years. Yannick Colaco, COO, Nimbus Sport, and some leading media planners share their views on what this deal augurs for Nimbus.

Robin Thomas Jan 18, 2010 6:57 AM