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Asci?blur=25

Industry observers opine that the draft guidelines will create a balance between the three stakeholders - the brand, the influencer, and the influencer’s audience

Nafisa Shaheen Feb 25, 2021 9:13 AM

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With leading premium partners across sports, news and entertainment, Amplify Sponsorships on Twitter is becoming the preferred choice for brands to reach massive audiences and sponsor great content

exchange4media Staff Feb 24, 2021 9:06 AM

LinkedIn?blur=25

With carousel ads, you can tell a deeper story, showcase multiple offerings at once, feature a single offering in depth, and share industry insights.

exchange4media Staff Jun 18, 2018 7:33 PM

Guest Column: The native has arrived, but we are far from home: Rameet Arora?blur=25

The ad man turned marketer and a successful digital immigrant, currently with HT Media, opines that native content is marketing, not disguised editorial

Rameet Arora May 2, 2017 8:42 AM

Guest Column: Is ad-supported digital publishing lucrative?: Lavin Punjabi, President & CEO, Affinity.com?blur=25

Punjabi shares his concerns about sponsored content, and the future of mobile creatives and digital advertising

Lavin Punjabi Mar 9, 2017 8:10 AM