With consumers not just watching content but buying from inside it, platforms are now designing surfaces so that the impulse has no room to escape

Shantanu David Dec 5, 2025 9:30 AM

Sandeep Kohli is the CEO of Novel Jewels, the jewellery business of Aditya Birla Group

e4m Desk Sep 17, 2025 5:11 PM

Industry players say there is great potential in utilising smart keyboards for marketing provided it stays non-intrusive and doesn’t invade privacy

Shantanu David Dec 12, 2022 8:29 AM

Nikhil Rungta, Country Manager, India Verizon Media, says 5G will unlock new creative realities led by immersive experiences to redefine brand relationships with consumers

Nafisa Shaheen Sep 21, 2020 9:15 AM