The one-minute commercial has been conceptualised and executed by SoCheers

exchange4media Staff Oct 8, 2022 6:00 PM

Industry observers opine that the draft guidelines are a welcome move and could mean increased transparency and authenticity for the space

Misbaah Mansuri Feb 23, 2021 9:03 AM

Industry watchers note that higher the viewership and demand, the easier it is to sell ad inventory for the broadcaster

Misbaah Mansuri & Noel Dsouza Jan 22, 2021 8:23 AM

While its current contributions are minuscule, experts believe that podcasts have the potential to become major revenue streams for platforms in the coming years

Sonam Saini Oct 19, 2020 9:25 AM