prasoon-pandey
Prasoon Pandey?blur=25

Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, reflects on how this honour celebrates a visionary who reshaped Indian advtg through empathy & cinematic brilliance

Ganapathy Viswanathan Jun 2, 2026 8:30 AM

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Filmmaker and ad veteran Prasoon Pandey remembers his brother Piyush Pandey as a creative genius, mentor, and wild soul whose laughter and ideas defined Indian advertising

e4m Staff Nov 3, 2025 5:38 PM

Ads?blur=25

In this week’s Director Economy, these five maestros have carved distinctive visual languages that brands queue up for, turning their production houses into creative powerhouses

Aryendra Khan Sep 20, 2025 10:06 AM

AkzoNobel India celebrates 5 years of Dulux Assurance with new campaign?blur=25

The film is conceptualized by Lowe Lintas and directed by Prasoon Pandey

e4m Staff Sep 12, 2025 4:32 PM

Cannes Lions?blur=25

Prasoon Pandey has been named Film Craft Lions President and Prerna Mehrotra Media Lions President

e4m Staff Jan 19, 2024 8:15 AM

fogg?blur=25

The ad conceptualised by The Womb focuses on the core message of hope and optimism amid Covid crisis

exchange4media Staff Aug 18, 2021 10:38 AM

great learning?blur=25

Through this campaign, the ed-tech company aims to amplify the importance of upskilling as a necessary step towards career progression in the digital economy

exchange4media Staff Aug 24, 2020 4:12 PM

FAMILY?blur=25

The director of the film FAMILY & founder of Corcoise Films, Prasoon Pandey explains the rationale behind the piece, the concerted efforts behind it and how it took them only 6 days to pull it off

Sonam Saini Apr 8, 2020 8:34 AM

Amitabh Bachchan?blur=25

The short film - FAMILY – has been conceptualised and virtually directed by Prasoon Pandey, and stars other actors like Rajnikanth, Ranbir Kapoor, Priyanka Chopra and Alia Bhatt

exchange4media Staff Apr 6, 2020 12:22 PM

CenturyPly The Right Choice The Wise Choice?blur=25

The campaign will also be promoted across multiplexes and will be highly visible on relevant online platforms

exchange4media Staff Mar 3, 2020 3:46 PM