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This initiative is a reflection of the spirit of the India Today Group towards constantly mobilizing powerful positive thoughts to shape an evermore admirable India

exchange4media Staff 15-December-2016

In an exclusive chat, Ashish Bagga, CEO, India Today reveals the challenge behind executing this campaign, how it has helped in reinforcing Aaj Tak’s brand image and more.....

Priyanka Mehra and Surya Kannoth 01-July-2016

The entire campaign emphasises on how Aaj Tak has played an important role by bringing forth some interesting facts that are eye openers for its viewers

exchange4media Staff 17-June-2016

Aaj Tak has launched a marketing campaign-‘Ankhen Khol De’ with a series of ad films that take on the peculiar world of today’s newsmakers. The series of ad films by ace bollywood filmmaker Pradeep Sarkar highlight the inimitable style of the most revered news brand

exchange4media Staff 06-April-2016

Top bollywood directors create short films for the mobile generation. Imtiaz Ali, Pradeep Sarkar, Rohan Sippy, Hansal Mehta and Meghna Gulzar power #TheBigShorts through three minute films

exchange4media Staff 28-March-2016

Approximately Rs 60 cr has been earmarked for Phase 1 of the campaign. The initiative is a multi-media effort by GoI, unveiled by Manish Tewari recently

Abid Hasan & Priyanka Mehra 20-May-2013

Mudra North & East has come up with a unique campaign for Centre for Social Research (CSR) that highlights the plight of the girl child and seeks to promote a gender-just society.

Shubhangi Mehta 08-March-2011

In conversation with exchange4media, ad-film maker Pradeep Sarkar speaks about the changing scenario of ad-film making in India, his production house Apocalypso Filmsworks and the ‘big idea’.

Shubhangi Mehta 01-March-2011