planning-and-buying
Srinivasan Swamy?blur=25

Industry questions whether Srinivasan Swamy can take on another major responsibility, while calls grow for a younger, agile agency leader with a deep current-market connect

Imran Fazal 13 hours ago

Shashi Sinha Steps Down from Omnicom Media India Leadership Role?blur=25

A trailblazer in every sense, Sinha’s career spans nearly four decades of redefining how media is planned, bought, and measured in India

Kanchan Srivastava Jul 28, 2026 9:26 AM

Bharat Bhushan Kedia Joins Laqshya Media as SVP & National Head?blur=25

Kedia will report to Amarjeet Hudda, Chief Operating Officer, Laqshya Media Ltd

e4m Staff Jun 29, 2026 10:03 AM

Lodestar UM Secures AMFI's Integrated Media Mandate?blur=25

Lodestar UM will lead AMFI's end-to-end media strategy, planning and buying responsibilities

e4m Staff Jun 19, 2026 11:10 AM

Samsung Chooses Cheil India for Integrated Media Strategy?blur=25

Guest Column: Communication Consultant Ganapathy Viswanathan writes on how Cheil has spent years within the Samsung ecosystem & understands the brand’s processes, product hierarchy & priorities

Ganapathy Viswanathan Jun 4, 2026 10:02 AM

IPA charter?blur=25

Agencies including Carat, Havas Media Group, Initiative UK, iProspect, MediaCom, Wavemaker & Zenith, which are responsible for more than £7bn in 2020 media billings, have committed to using IPA’s tool

exchange4media Staff Jun 9, 2021 6:14 PM