pepsi
Shivalika Malik, Senior Manager- Communications, PepsiCo India, on featuring in 'e4m PR and Corporate Communications 40 under 40' list, speaks to us about new trends in the communications industry
Nafisa Shaheen Jan 11, 2021 12:47 PM
How PepsiCo India leveraged Paytm Ads’ ability to identify and target relevant Airtel Prepaid users to drive brand awareness with maximum impact for its tortilla chips brand Doritos
exchange4media Staff Jan 11, 2021 9:08 AM
The campaign is set to be amplified extensively across TV, digital, outdoor, and social media
exchange4media Staff Dec 19, 2020 9:08 AM
Pepsi honours MDH's Mahashay Dharampal Gulati for his ‘timeless swag’
exchange4media Staff Dec 3, 2020 5:27 PM
Panellists Amit Nanchahal, Geetika Bangia, Priya Patankar & Mukesh Kharbanda deliberated on the important qualities of a leader in the comms industry at e4m PR & Corp Comm 40 Under 40 Summit 2020
exchange4media Staff Nov 30, 2020 8:29 AM
Other prominent winners were Flipkart Ads, InMobi, and Aditya Birla Capital
exchange4media Staff Nov 24, 2020 8:21 PM
An extension of the brand’s Har Ghoont Mein Swag campaign, the latest film has the actor asking fans to drink Pepsi and enjoy cricket with family & friends
exchange4media Staff Nov 10, 2020 3:49 PM
#Why Waste is a special Initiative to create awareness on upcycling of plastic
exchange4media Staff Oct 1, 2020 4:43 PM
The session to be held today at 2.30 pm will see names like Ankit Oberoi, Abhishek Joshi, Santosh Iyer, Prasanna Rai, Bhagyashree S Navare, and Shradha Agarwal in attendance
exchange4media Staff Sep 25, 2020 8:19 AM
Ringing in the festive season, every customer would get upto 2 GB of Airtel Data with the purchase of LAY’S, Kurkure, Uncle Chipps and Doritos packs
exchange4media Staff Sep 1, 2020 5:23 PM
The COVID-induced lockdown has forced marketers to look at content marketing seriously, and consider it as an effective medium delivering ROI
Dipali Banka Sep 1, 2020 9:04 AM
This is exchange4media’s first annual initiative to select, acknowledge and felicitate such deserving brands with esteemed communication professionals
exchange4media Staff Aug 25, 2020 9:11 AM
Knox Artiste has launched a special piece of content, encouraging people to up their SWAG level this Friendship Day
exchange4media Staff Aug 1, 2020 6:00 PM
In today’s edition of e4m Creative Zone, we speak to Venkatagiri Rao, Chief Creative Officer, SEA and India, VMLY&R on digital transformation, woke-washing and more
Misbaah Mansuri Jul 17, 2020 8:34 AM
Among the top 10 brands, Dettol Antiseptic Liquid with 16940 insertions is the new entrant
exchange4media Staff Jul 17, 2020 8:23 AM
In her last role at PepsiCo, Warrier was helming marketing operations at NourishCo Beverages Limited
exchange4media Staff Jul 8, 2020 8:49 AM
Content is undoubtedly the king but while there is UGC that generates a lot of interest among users, there are also marketing tools that help in accelerating the reach of these campaigns
Tasmayee Laha Roy Jun 15, 2020 9:15 AM
Sood joins Pepsi brand ambassador Salman Khan who kicked off the digital-forward campaign last week
exchange4media Staff Jun 3, 2020 12:36 PM
