The mandate encompasses providing strategic communications support to the Consumer Products Division of Allana Group

exchange4media Staff 23 hours ago

As part of the engagement, The Mavericks will develop the communications strategy for the brand

exchange4media Staff Oct 11, 2021 3:36 PM

dentsu India will leverage Taboola’s offerings to reach consumers at scale across premium editorial sites

exchange4media Staff Oct 11, 2021 1:43 PM

Singh has been roped in as the brand's first-ever brand ambassador

exchange4media Staff Oct 8, 2021 5:43 PM

The objective of the mandate is to catalyze the brand’s awareness as well as also establish its presence in various verticals that the brand operates in

exchange4media Staff Oct 8, 2021 3:28 PM

The scope entails creating the positioning, guidelines and assets, designing the creative strategy and conceiving integrated marketing and advertising campaigns for the brand

exchange4media Staff Oct 5, 2021 12:23 PM

The agency will handle media planning, social media and creative development for ZEE5’s B2B marketing function

exchange4media Staff Oct 5, 2021 12:15 PM

This initiative is expected to fast track esports entertainment’s growth trajectory in the country by combining the appeal of esports gaming with the magic of big-screen experience

exchange4media Staff Oct 4, 2021 4:15 PM

The agency will be responsible for formulating & executing social media strategy, cross medium communication strategies and influencer marketing strategies for the brand

exchange4media Staff Oct 4, 2021 3:12 PM

The actor sets a great example of good parenting and resonates with the brand thus making her a perfect fit

exchange4media Staff Sep 28, 2021 3:40 PM

The account will be handled from the agency's Mumbai office

exchange4media Staff Sep 27, 2021 1:35 PM

The advisory firm will provide integrated communications, end-to-end campaign planning & execution, and overall strategic counsel for the electric mobility brand

exchange4media Staff Sep 22, 2021 12:44 PM

The campaign is shot in Hindi & Telugu and is a touching tribute to the bowler's struggles as well as his commitment to achieve his dreams

exchange4media Staff Sep 21, 2021 1:41 PM

GCPL leveraged the power of personalized video to break through a high-clutter environment and build brand salience for its home insecticide brand

exchange4media Staff Sep 14, 2021 7:51 PM

Prior to this, Desai worked with Facebook for over four years as Head-Partner Solutions India

exchange4media Staff Sep 13, 2021 5:59 PM

The agency will be responsible for the brand's website management, creative, SEO and media

exchange4media Staff Sep 13, 2021 12:14 PM

The partnership will enable media buyers to build integrated TV & digital plans by leveraging Zapr’s rich audience segments across all digital screens & channels on PubMatic’s premium inventory

exchange4media Staff Sep 9, 2021 1:05 PM

This partnership will make Slazenger’s product range available on Myntra and Flipkart, strengthening its presence in India

exchange4media Staff Sep 8, 2021 1:07 PM

The special initiative provides customers with complimentary 2GB data with select packs of Lay’s, Kurkure, Uncle Chipps and Doritos

exchange4media Staff Sep 6, 2021 3:36 PM

The agency will be responsible for conceptualisation and execution of the upcoming TVC campaigns with brand ambassador Virat Kohli

exchange4media Staff Sep 6, 2021 2:53 PM