partnership
Aswin K succeeds Sy Yen Chen, who served as General Manager, India for more than five years
e4m Staff Aug 10, 2026 12:59 PM
The Indian-American engineer behind Google's core infrastructure exits to launch Discovery Loop, as Pichai and Hassabis confirm changes atop Google DeepMind
e4m Staff Aug 7, 2026 12:23 PM
In her new role, Kapoor will oversee strategic planning, media relations, brand reputation, crisis communication, celebrity and influencer partnerships, and integrated campaign development
e4m Staff Aug 7, 2026 12:11 PM
Consumers are getting sceptical of conventional advertising and artist collabs help build long-term cultural partnerships that have the power to build and sustain trust, say marketers
Sandhi Sarun Aug 7, 2026 9:30 AM
Prior to joining Ericsson, Randeep has served as Head of Telco and Strategic Partnerships at Google India
e4m Staff Aug 6, 2026 12:03 PM
Mumbai-based consultancy becomes the Network's 15th partner agency, expanding its global reach and international capabilities in reputation management, crisis advisory and stakeholder engagement
e4m Staff Aug 6, 2026 11:21 AM
The Hype Studio will work closely with TalentGum to elevate its market presence, deepen stakeholder engagement, and further establish its brand presence globally
e4m Staff Aug 6, 2026 11:16 AM
Punt Creative will also lead PizzaExpress India's digital strategy - social media, content and integrated campaign development
e4m Staff Aug 6, 2026 10:23 AM
The mandate also includes PR for its leading brands Mansion House and Imperial Blue
e4m Staff Aug 5, 2026 11:20 AM
TVS, Raymond, L'Oréal and Godrej Consumer among companies that are tapping consulting firms
Imran Fazal Aug 5, 2026 8:49 AM
The company reported an EBITDA loss of Rs 11 crore during the quarter and said it expects this to improve to Rs 7.53 crore in the corresponding quarter next year
e4m Staff Aug 4, 2026 12:51 PM
From billion-dollar campaigns to decades-long brand associations, brand experts decode why some collaborations outlast the movies that spawned them
Sandhi Sarun Aug 3, 2026 9:03 AM
Diageo has historically worked with multiple creative agencies across its global and Indian businesses
Imran Fazal Aug 3, 2026 8:48 AM
This acquisition establishes Singapore as Imarticus Learning's hub for Southeast Asia
e4m Staff Jul 31, 2026 2:06 PM
Prior to joining Pune Times Mirror, Nirmal Shah served as Revenue Head - Digital at Zee Media
e4m Staff Jul 31, 2026 11:18 AM
Prior to the promotion, he served as Head - Supply & Platform Partnerships
e4m Staff Jul 30, 2026 2:31 PM
With a content-first strategy, KFC partnered with PlayAce to take the product - Double Chicken Dynamite directly into authentic social settings
NATIVE CONTENT Jul 30, 2026 12:35 PM
PR Professionals will lead the company's corp comm strategy, strengthening its corporate brand, enhancing leadership visibility, and amplifying its vision of redefining hospitality
e4m Staff Jul 30, 2026 11:58 AM
Ruder Finn’s Brand Experience practice to lead integrated brand, corporate and reputation communications as Wendy’s enters its next phase of growth
e4m Staff Jul 30, 2026 8:00 AM
Adfactors PR will drive Namdev Finvest’s reputation management, leadership positioning, and stakeholder engagement through a strategic communications mandate
e4m Staff Jul 29, 2026 6:03 PM
The campaign reflects the growing role of experiential Out-of-Home media in creating meaningful consumer engagement
e4m Staff Jul 29, 2026 4:00 PM
Created to mark India Today's Golden Jubilee, Eyewitness to a Nation captures the people, moments, and milestones that shaped modern India
e4m Staff Jul 29, 2026 1:40 PM
He served as Senior Director and National Head – Agency Partnerships (LTV) for JioStar Entertainment
e4m Staff Jul 29, 2026 1:27 PM
For agencies, the Raymond review represents one of the largest integrated account opportunities in the Indian market this year
Imran Fazal Jul 29, 2026 11:48 AM
Under the new mandate, OMD will handle media strategy, planning and buying for both Qantas and Jetstar in Singapore, Thailand, Indonesia, the Philippines, Hong Kong, Taiwan and Japan
e4m Staff Jul 29, 2026 9:15 AM
For creators, political expression is no longer just a matter of personal belief, it is increasingly becoming a business decision with financial consequences
Shalinee Mishra Jul 29, 2026 9:00 AM
He previously served as APAC Chief Strategy Officer at IPG Mediabrands
e4m Staff Jul 29, 2026 8:26 AM
Prior to her elevation, Kavita Panda served as the Chief Operating Officer at the company
e4m Desk Jul 24, 2026 10:54 AM
Rather than treating luggage as a functional purchase, brands are increasingly viewing it as a storytelling platform where design, utility and cultural relevance converge
Imran Fazal Jul 23, 2026 9:02 AM
With this partnership, Confiance will work towards ensuring that The Pant Project’s business evolution is matched by an equally strong evolution in market perception
e4m Staff Jul 22, 2026 2:13 PM
The collaboration aims to amplify Flytta Green's narrative around sustainable industrial logistics, heavy-duty electric mobility, and India's clean freight transition
e4m Staff Jul 22, 2026 1:55 PM
Previously, he was associated with Meta, leading creator partnerships for APAC region and sports partnerships for India
e4m Staff Jul 21, 2026 4:51 PM
The mandate will focus on strengthening AU’s brand narrative, amplifying its growth story, showcasing its customer-centric and digital-first approach
e4m Staff Jul 21, 2026 12:09 PM
From endorsing luxury names like Rolex, Bvlgari and Bentley to building businesses & producing content, Priyanka Chopra Jonas’ brand journey is an example of building celebrity value over time
Shalinee Mishra Jul 18, 2026 9:42 AM
The supply of regional creators is growing rapidly, engagement is rising and brands are increasingly using local voices to reach audiences during festivals and cultural moments
Shalinee Mishra Jul 17, 2026 9:20 AM














