TV versus Digital?blur=25

On the panel chaired by Vikram Sakhuja were Aditya Swamy, Google India; Nitin Bawankule, Star & Disney India; Prathyusha Agarwal, ZEEL, Karthi Marshan, Kotak Mahindra and Sumit Mathur Kellogg’s India

exchange4media Staff Feb 14, 2020 2:08 PM


We bring you a roundup of the news that made headlines this past week

exchange4media Staff Sep 21, 2019 8:41 AM

Star India?blur=25

Bawankule moves from Google Cloud India where he holds the post of Country Director

exchange4media Staff Sep 17, 2019 12:58 PM

Google scraps GOSF after 3-year run?blur=25

Google has announced that the Great Online Shopping Festival (GOSF), it’s annual e-shopping property, will be no longer continued

Abhinn Shreshtha Nov 4, 2015 8:23 AM

CouponDunia and Google India come together for a case study on innovative TrueView ads?blur=25

As part of their recent campaign, CouponDunia created 50 TrueView (pre-roll) ads. The communication directly talks to viewers regarding their irritation on being shown a TruveView ad

Sarmistha Neogy Aug 27, 2015 8:30 AM

Nitin Bawankule takes over Punitha Arumugam’s role for interim period?blur=25

Nitin Bawankule, Director, E-commerce and Online Classifieds will be taking over as Director of Agency Business, Google India on a temporary basis

exchange4media Staff Oct 22, 2014 2:25 PM

OLX targets youth with interest-based video campaign on YouTube?blur=25

The multi-video campaign has been developed specifically keeping YouTube’s audience in mind. ITSA Brand Innovations has created the campaign

exchange4media Staff Sep 4, 2013 7:39 AM