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With the latest relaxation in Covid restrictions in the state and extension of shop timings, the group has urged advertisers take full advantage of the opportunity

exchange4media Staff Aug 10, 2021 11:05 AM

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Lower pagination & contracted inventory have helped the medium rationalize costs. Also, businesses opening up after the second wave has led to increase in ad volumes

Tasmayee Laha Roy Jun 30, 2021 8:10 AM

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While there was up to a 40% dip in ad volumes in some markets in the early days of lockdown, the gap closed by November 2020 and it was back up to 100%

Tasmayee Laha Roy May 7, 2021 7:58 AM

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Print ad volume per newspaper per day remained almost same during Jan 21-Mar 21 compared to Jan 20-Mar 20, as per TAM AdEx data

Tasmayee Laha Roy Mar 19, 2021 8:36 AM

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Publishers are not only in conversation with the tech giants to negotiate revenue share but are also looking at government support in settling the matter

Tasmayee Laha Roy Feb 25, 2021 8:55 AM

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Newsprint cost has shot up by 20% in the past three months and is expected to go up further by at least another 10% this month

Tasmayee Laha Roy Feb 8, 2021 8:10 AM

Budget-OOH&Radio Industry?blur=25

Experts from both media sectors said that the stock market’s reaction with a positive jump is a good sign for the advertising industry as a whole

Noel Dsouza Feb 2, 2021 8:40 AM

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In the past few months, Indian language newspapers have taken the lead with growth in circulation, readership and advertising revenues

Tasmayee Laha Roy Jan 12, 2021 8:00 AM

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Mathrubhumi MD Shreyams Kumar commented on the Group's Onam success story, saying that it is a recognition of the brand values and audience connect that the group enjoys

exchange4media Staff Sep 17, 2020 2:36 PM

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The pace of recovery is faster in Tier 2, 3 and beyond markets as compared to the metros, say industry players

Tasmayee Laha Roy Jul 30, 2020 8:46 AM

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MV Shreyams Kumar, Managing Director, Mathrubhumi, speaks to exchange4media about the learnings from the pandemic, situation in Kerala and much more

Simran Sabherwal Jul 22, 2020 6:39 PM

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The company has also named PV Gangadharan as the whole-time Director and Mayura MS as whole-time Additional Director

exchange4media Staff Jun 15, 2020 8:08 AM

MBIFL 2020?blur=25

The festival will host nearly 40 foreign speakers who will animate discussions on arts, gender, literature, media, movies, music, politics, publishing and race

exchange4media Staff Jan 27, 2020 6:27 PM

Yathra Parayathe launch?blur=25

Unveiled by actor Mammootty and MP Shashi Tharoor, the travelogue is a collection of 35 stories which speaks about Kumar's travelling experiences

exchange4media Staff Dec 2, 2019 1:00 PM

Impact 40 Under 40?blur=25

The second edition of IMPACT’s 40 Under Forty list features achievers who are aged 40 years and under in the Indian Media, Marketing and Advertising industry

exchange4media Staff Nov 26, 2019 8:10 PM

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Jury chaired by MV Shreyams Kumar, Joint Managing Director of Mathrubhumi, picked winners out of a shortlist of 85 names to recognize 40 emerging achievers and leaders in the industry

exchange4media Staff Nov 21, 2019 8:29 AM

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MV Shreyams Kumar, Joint Managing Director, Mathrubhumi speaks to exchange4media about the growth of Print, regional publications and predictions for the next year

Neethu Mohan May 6, 2019 8:53 AM

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Popular film actor Kunchacko Boban has been roped in as the brand ambassador of the newly launched station

exchange4media Staff Mar 26, 2019 3:11 PM

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The campaign aimed at creating awareness on free and open breast feeding featured a model breast-feeding an infant on the magazine cover and was met with much resistance by certain groups

Neethu Mohan Jun 27, 2018 11:55 AM

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The coverage of local news by regional language newspapers has given circulation the much needed momentum to express consumers’ grievances and aspirations

MV Shreyams Kumar Jun 30, 2017 8:41 AM