mobile-apps
As discovery shifts beyond app stores and automation takes over acquisition, India’s non-gaming marketers are being forced to rethink visibility, value, and what real performance actually means
Anuja Jain Apr 30, 2026 9:00 AM
Designed purely for cybersecurity, the app helps citizens stay protected from online threats
The report also highlighted that the users in India spent 4.7 average hours per day on mobile in 2021 compared to 4.5 hours in 2020 and 3.7 hours in 2019
exchange4media Staff Jan 15, 2022 10:32 AM
According to App Annie, the top 10 list is based on worldwide combined iOS App Store and Google Play games downloads estimates from App Annie Intelligence for 2020
exchange4media Staff Feb 5, 2021 4:52 PM
The report further stated that $143 billion was spent on the app stores globally, which is a 20% YoY growth over 2019
Javed Farooqui Jan 15, 2021 8:32 AM
Alibaba Workbench, AliExpress, Alipay Cashier, CamCard and WeDate in the list
exchange4media Staff Nov 24, 2020 6:18 PM
Industry experts weigh in on the growing popularity of in-app advertising in India and how marketers can use it to engage with consumers
Shikha Paliwal Mar 11, 2020 8:36 AM