marketing-communications
efficacy?blur=25

The responsibilities of the agency will include Creative Communication, Media (Traditional and Digital) Social Media Management and Performance marketing

exchange4media Staff Jul 22, 2021 10:56 AM

ddb?blur=25

As part of the mandate, creative & brand strategy will be handled by DDB Mudra and digital media planning will be managed by OMD MudraMax

exchange4media Staff Oct 15, 2020 3:45 PM

Anjali Malhotra?blur=25

Guest Column: Anjali Malhotra, Chief Customer, Marketing and Digital Officer, Aviva India pens down some evolving strategies to follow in the new normal and plan for success post the crisis

Anjali Malhotra May 12, 2020 8:46 AM

Neha Dk?blur=25

Guest Column: Neha Dk, Marketing Director, Pizza Hut India, says everyone has a 'COVID-19 filter' applied to their conversations, which is bound to alter consumer behaviour

Neha Dk May 8, 2020 9:02 AM

TuteConsult?blur=25

As part of the mandate, the agency will manage the lifestyle, consumer and business-led public relations as well as advocacy management for the brand.

exchange4media Staff Jun 10, 2019 10:12 AM

alekhya bolla?blur=25

Guest Column: The time has come for the healthcare industry to re-tool their marketing efforts

Alekhya Bolla Oct 12, 2018 7:38 AM

?blur=25

Communication agencies need to invest in big data and analytics, as the ability to navigate consumer habits individually will completely change the game

Ameer Ismail Apr 16, 2018 8:53 AM

?blur=25

Tiwari was last associated with Philips as Director, Marketing, Indian Subcontinent – Brand, Communication & Digital

Ruhail Amin Jul 4, 2017 11:10 AM

Goafest 2015: Linen Lintas wins Grand Prix in Direct Abbys?blur=25

Linen Lintas wins the Grand Prix with 2 Golds and 1 Bronze. JWT India wins 3 Bronze and 1 Silver

exchange4media Staff Apr 11, 2015 11:41 PM

Percept restructures its Marcom biz, creates 'Percept One' entity?blur=25

Shiv Sethuraman has been roped in as CEO, Percept One. In the new structure, the diverse companies & SBUs encompassing the Marcom biz will consolidate into a single holistic entity, Percept One

exchange4media Staff Jul 22, 2014 7:54 AM

Dentsu Marcom front runner for Honda Cars' new offering?blur=25

The agency is slated to bag the creative duties of Honda Cars India's new launch, in addition to existing duties of Honda CR-V & Honda City, confirm industry insiders

Priyanka Mehra Oct 7, 2013 9:29 AM

Dentsu Marcom front runner for Honda Cars' new offering?blur=25

The agency is slated to bag the creative duties of Honda Cars India's new launch, in addition to existing duties of Honda CR-V & Honda City, confirm industry insiders

Priyanka Mehra Oct 7, 2013 8:16 AM