kusha-kapila
Elvish Yadav’s ₹25-lakh sell-out and Kusha Kapila’s ₹54-Crore raise highlight creator entrepreneurship in 2025
Shalinee Mishra Dec 29, 2025 9:39 AM
A look at how leading creators maintained momentum and unlocked new collaborations despite controversy in 2025
Vaishnavi Deshpande Dec 26, 2025 12:54 PM
Underneat’s funding comes amid sustained investor interest in consumer brands within India’s expanding innerwear and shapewear market
Vaishnavi Deshpande Dec 22, 2025 2:05 PM
With these wins, Moshi Moshi further strengthens its portfolio across the lifestyle, digital-first, and consumer brand segments
e4m Staff Nov 6, 2025 12:34 PM
According to industry buzz, there is a clear preference for short-form video during the festive rush, with formats such as Reels and YouTube Shorts commanding 20–25% higher fees than static posts
Shalinee Mishra Oct 17, 2025 9:00 AM
By bringing Kusha Kapila into its fold, the brand is signalling a focused effort to connect with a younger demographic, the company said
e4m Staff Sep 13, 2025 9:40 AM
As creators begin investing in each other’s ventures, they are not only diversifying their portfolios but also fostering a collaborative ecosystem where influence drives collective growth
Soumya Gawri Sep 8, 2025 8:46 AM
Industry insiders say scarcity isn’t the only reason. Many creators are intentionally keeping their feeds organic to build trust
Shalinee Mishra Aug 18, 2025 9:03 AM
Indian creators are no longer waiting for brands to cast them in campaigns
Soumya Gawri Aug 11, 2025 7:53 AM
Skitvertising is the internet’s smoothest soft-sell. It feels authentic, especially when it’s delivered through the voice of a creator that audiences already trust
Soumya Gawri Jul 14, 2025 8:41 AM
Kusha Kapila’s UnderNeat and Justin Bieber’s @SKYLRK were announced soon after they put up posts, which later turned out to be part of the product build-up
Shalinee Mishra May 20, 2025 11:32 AM
The film festival saw an influx of Indian influencers, which could be a sign of changing times, say experts
Tanzila Shaikh Jun 16, 2023 3:29 PM
Riteish Deshmukh dons the lawyer’s coat in the comedy reality show
exchange4media Staff Jul 14, 2022 12:05 PM
Today, we feature digital content creator Kusha Kapila in e4m's Influencer series where she shares her struggles, achievements and journey so far
Mansi Sharma Nov 29, 2021 8:47 AM
For the campaign, the brand has collaborated with influencers like Kusha Kapila, Aashna Malani, Niki Mehra and Saloni Sehra
Aakar Patel & e4m Desk Jan 19, 2021 3:13 PM
The programme aims to spread the message of kindness amongst half a million teens and young adults
exchange4media Staff Oct 22, 2020 3:51 PM
The campaign focuses on collaborating with social media influencers like Bharti Singh, Sonam Bajwa and Kusha Kapila
exchange4media Staff May 30, 2020 9:51 AM
The digital film features celebrities and social influencers like Atul Srivastava, Sahil Anand, Kusha Kapila and Ankush Bahuguna
exchange4media Staff Feb 11, 2020 3:59 PM