Evening and early night prime-time slots – both on weekdays as well as on the weekends-- remain the peak traffic time slots for the medium

exchange4media Staff Jan 12, 2021 8:56 AM

According to the report, in China and Argentina, news viewership has almost doubled in 2020 compared to 2019

exchange4media Staff May 28, 2020 8:24 AM

Industry experts at the South Asia Media Festival 2019 organised by International News Media Association share insights on the Print industry

Shreshtha Verma Nov 22, 2019 1:46 PM

This is further evidence of Kantar Media’s commitment to measure TV across all devices in all formats. The acquisition will enrich the organisation’s technology capabilities.

exchange4media Staff Oct 17, 2014 6:38 PM

The Indian Broadcasting Foundation has intervened in the matter, saying that the points raised by the Government regarding the media ratings system should be implemented soon

Abid Hasan Jul 21, 2014 8:40 AM

While MIB Minister Manish Tewari has ruled out speculations on FDI in ratings agencies, he also said that there will be a separate reference to TRAI with regard to the quantum & need of FDI in ratings agencies

Abid Hasan Feb 17, 2014 8:45 AM

Following the hearing yesterday, the Delhi High Court has given a two-week extension for implementation of TV ratings guidelines other than the cross-holding clause

Abid Hasan Feb 13, 2014 8:25 AM

Deadline for implementing the guidelines has been pushed back by 15 days to March 6, 2014. However, in the case of the cross-holding clause, the High Court has ruled that it will be on hold till the time the case continues

Abid Hasan Feb 13, 2014 7:49 AM

Yesterday's hearing saw Kantar Media place its point of view in the case. Today, the three respondents in the case - the Govt, TRAI & NBA - will present their points of view. Following this, the Court is expected to giving its ruling

Abid Hasan Feb 12, 2014 7:59 AM

Today’s hearing saw Kantar Media place its point of view in the case. Tomorrow, the three respondents in the case – the Govt, TRAI & NBA – will present their points of view. Following this, the Court is expected to giving its ruling

Abid Hasan Feb 11, 2014 5:01 PM

Advertisers are concerned over the looming ratings blackout scenario as they feel that advertising on TV without proper ratings numbers is like shooting in the dark

Abid Hasan Feb 11, 2014 8:41 AM

The Delhi HC judge hearing the writ petition filed by Kantar Media in the TV ratings guidelines case has deferred a stay order in the case. Meanwhile, NBA has also been made a respondent in the case

Abid Hasan Jan 30, 2014 7:47 AM

Two industry bodies - AAAI & Indian Society of Advertisers - are supporting the parent company of TAM Media, even as broadcasters have been vocal against a ratings blackout in the contemporary scenario

Abhinav Trivedi Jan 29, 2014 8:57 AM

With barely 25 days left, Kantar Media has taken the legal recourse after efforts to resolve the issue outside court through discussions at various forums failed to yield any results

Abid Hasan & Abhinav Trivedi Jan 23, 2014 9:51 AM

Kantar believes that the crossholding clause only serves to restrict competition. It states that TV ratings are best left to self-regulation & industry oversight rather than Govt policy

Abid Hasan Jan 22, 2014 9:29 AM

Kantar Media stresses that implementing the guidelines on cross holding ownership of 10% will leave the entire industry without ratings for most of 2014

Abid Hasan Jan 21, 2014 8:53 AM

With just 26 days left for implementing the new terms & conditions, including limiting equity stake in ratings agencies to 10%, TAM's options are limited

Abid Hasan Jan 21, 2014 8:46 AM

I'ntl communicators & sponsors, including Dentsu, Hakuhodo, Kantar Media, IAA, IMPACT, exchange4media, etc., will support the 28th Asian Advertising Congress

exchange4media Staff Sep 11, 2013 7:38 AM