gst
Tax authorities had sought to levy GST at 28% on the face value of every individual bet placed on gaming platforms
Imran Fazal Jun 26, 2026 9:22 AM
The original show-cause notices were issued not only to gaming companies but also to their directors, promoters and key managerial personnel. The Supreme Court has not quashed these proceedings
Imran Fazal Jun 22, 2026 9:13 AM
Exclusive TAM AdEx data accessed by e4m shows a visible moderation in auto advertising between January and April 2026, across television, print and digital
Kanchan Srivastava Jun 11, 2026 9:04 AM
The tax authority has proposed a demand of Rs 1,352.92 crore, along with a penalty of Rs 135.29 crore
Legal and tax experts said the immediate fallout could shift from courtroom battles to insolvency proceedings before the National Company Law Tribunal
Imran Fazal May 28, 2026 9:21 AM
For months, the Additional Solicitor General became the face of the Union government’s aggressive push against the real money gaming (RMG) industry
Imran Fazal May 28, 2026 8:08 AM
Court held that even where games involve substantial skill, once participation is conditioned upon staking money on uncertain future outcomes, the transaction acquires the character of betting
Imran Fazal May 27, 2026 3:56 PM
Industry heads explained that inflationary pressures driven by petroleum prices push up input & packaging costs; expansive, top-line marketing has shifted to calibrated & accountable investments
Chehneet Kaur Apr 6, 2026 8:45 AM
The HC allowed writ petitions filed by Chief Financial Officer Amit Manilal Haria, Chief Executive Officer Hiren Uday Gada and Joint Managing Director Atul Hirji Maru
e4m Staff Feb 26, 2026 8:37 AM
mktgstack is founded by ex-Talented hands Namrata Chawla and Varun Khiatani
e4m Staff Feb 25, 2026 1:17 PM
This year quick commerce leaders are calling for regulatory clarity, GST reforms, infrastructure enablement and policy frameworks that improve predictability without distorting market dynamics
Pooja Yadav Jan 29, 2026 8:50 AM
Complete removal of duty on newsprint, fixing tax asymmetry between digital and print & incorporation of FM radio into mobile handsets top the Budget wishlist of industry heads
Chehneet Kaur Jan 28, 2026 9:03 AM
Industry experts see early green shoots in December, but say the recovery remains gradual
Aditi Gupta Jan 27, 2026 9:00 AM
Industry leaders are hoping the government will move beyond legitimacy debates and focus on enabling sustainable growth, domestic IP creation and global competitiveness
Shalinee Mishra Jan 16, 2026 9:22 AM
The company reiterated that it is contesting the orders on merits and based on legal advice
Consumer durables players expect GST overhaul to bring structural clarity, and thereby leading to sharper focus on portfolio optimisation and disciplined advertising spends
Sunidhi Vijay Jan 2, 2026 8:26 AM
Industry analysts say new rules have lifted per-order costs and platforms will now have less room to burn cash on promos; Discounts and zero-fee offers may also be a thing of the past
Pooja Yadav Dec 3, 2025 8:51 AM
Industry voices are divided on whether GST cuts have translated into higher TV ad revenues or merely acted as a confidence catalyst for brands that were already gearing up for the festive quarter
Aditi Gupta Nov 26, 2025 9:01 AM
TV and digital media saw no ad lift in Sept–Oct despite the festive season, reveals TAM data, with experts blaming the slump on the RMG ban
Kanchan Srivastava Nov 17, 2025 9:00 AM
With FMCG toplines under pressure, marketing discipline became a differentiator, and advertising and promotion spends reflected a cautious but forward-looking approach
Chehneet Kaur Nov 13, 2025 9:29 AM
A 5–7% uptick in spends and a print-led recovery signal that tax reform, not just festival demand, is driving the next phase of AdEx growth
Chehneet Kaur Oct 30, 2025 9:24 AM
The storefront will feature products with GST savings across categories
e4m Staff Sep 22, 2025 6:20 PM
Beginning September 22, buyers in Bengaluru, Gurugram, Kolkata, Lucknow and Mumbai will be able to order select models directly on Flipkart
e4m Staff Sep 19, 2025 3:16 PM
The special issue explores Bihar’s evolution from identity politics to business-first governance, while GST 2.0 introduces tax reliefs and structural reforms to boost competitiveness
e4m Staff Sep 15, 2025 2:45 PM
With GST slabs changing, FMCG companies have large inventories priced under the old rates, causing short-term disruption
Pooja Yadav Sep 10, 2025 9:10 AM
The highlight of the Conclave will be a fireside conversation between the Finance Minister, Nirmala Sitharaman, and Rahul Kanwal, CEO and Editor-in-Chief, NDTV
Experts believe combination of higher disposable income, simplified tax structures, and improved consumer sentiment will unlock a fresh growth cycle for advertising, led by FMCG, auto, and insurance
Kanchan Srivastava Sep 5, 2025 8:54 AM
The GST adjustments have brought a renewed sense of optimism among advertisers to align budgets for maximum impact; clients will also be more inclined to spend, observe industry players
Chehneet Kaur Sep 5, 2025 8:23 AM
Ad rates stay at 18% for digital and 5% for print, even as goods sector undergoes major slab overhaul
In a letter dated August 27, 2025, the Association of Indian Magazines (AIM) urged the government to align tax policies with the evolving needs of print and digital publishing
NBDA has written a letter to Finance Minister & Chairperson, GST Council, Nirmala Sitharaman highlighting critical concerns emerging from the current GST regime
Industry voices agree that a uniform & simplified GST regime would reduce compliance complexities, improve cash flows, and bring greater predictability to client investments and agency operations
Tasmayee Laha Roy and Kanchan Srivastava Aug 20, 2025 9:39 AM
In a letter to FM, IOAA seeks a reduction in the GST rate to 5%, emphasising the need to support small-budget campaigns and encourage urban development
e4m Staff Aug 19, 2025 8:18 PM
The DGCI cited ‘security of the state’ as a key reason for requesting the block on these platforms
e4m Staff Aug 11, 2025 12:48 PM
Susan Kingston-Brown, Global Brand President of UM Worldwide, on Omnicom-IPG merger, judging the Media Lions, and navigating the future with AI and data-driven creativity
Neeta Nair Jun 19, 2025 9:23 AM
Industry leaders are also expecting the finance minister to lower import duties on raw materials, and improve CBC advertisement rates
Chehneet Kaur Jan 31, 2025 8:39 AM
This is Wondrlab’s seventh acquisition to date and its second in the technology domain
e4m Staff Jan 17, 2025 11:47 AM
As per legal experts, since OTT services are pan-India there will be issues in the implementation of such a tax at the state level & new cess will conflict with GST principles
Aditi Gupta Oct 8, 2024 9:12 AM
As per reports, the I&B ministry has recommended to the Finance Ministry that the GST on online media subscriptions be either removed or rationalised
The industry expects measures that will ease their financial burden, help reduce costs and continue delivering reliable news to the public
Chehneet Kaur Jul 18, 2024 9:23 AM
Harsh Jain, CEO & Co-Founder, Dream11 said that the platform has also extended sponsorship to eight IPL teams and continues to grow by adding a whopping 55 million new users in 2023
e4m Staff Mar 14, 2024 5:14 PM
As per EY's latest report on the media and entertainment sector, gaming is the fourth largest segment in the M&E sector; expected to be worth Rs 38,800 crore by 2026
Kanchan Srivastava Mar 6, 2024 8:22 AM
As per reports, the government is said to be talking to industry stakeholders about creating a self-regulatory organisation
e4m Staff Nov 1, 2023 11:48 AM
These companies will be taxed for their services in the Online Information Database Access and Retrieval category
e4m Staff Sep 28, 2023 10:43 AM
Industry players say over 50 per cent users have logged out since the announcement of the rule
Kanchan Srivastava Aug 23, 2023 8:32 AM
Industry experts share the additional tax burden might shrink the active user base of gaming companies and thus reduce the funds available for advertising and media
Shantanu David and Nilanjana Basu Jul 27, 2023 8:54 AM
The move could reportedly incur liabilities that may amount to Rs 10,000 crore for the 40 gaming companies
exchange4media Staff Jul 13, 2023 9:08 AM
Industry players term the decision as unfortunate and catastrophic; some say it could also boost the gaming black market
Shantanu David Jul 12, 2023 8:51 AM
Start-up founders are hoping the Union Budget will offer tax sops, push for digital infra and initiatives to boost employment
exchange4media Staff Feb 1, 2023 8:49 AM