girish-menon
The report titled ‘Beyond the tipping point – A primer on Casual gaming in India’ notes that the industry had 43.3 crore users, while the revenue size was Rs 13,600 crore in FY21
exchange4media Staff Jun 18, 2021 11:21 AM
As per industry watchers, there are still advertisers who want to put their money in the English genre audience and that with fewer players left it will be easy to tackle hurdles in the longer run
Sonam Saini Oct 27, 2020 8:46 AM
The report on Media and entertainment says that the industry is set to rebound to reach Rs 1,866 billion but implies a loss of around two years of growth due to COVID-19
exchange4media Staff Sep 30, 2020 2:28 PM
Despite a slump in viewership and revenues for major leagues, experts discuss why the coming months may not be so tough for the highly-monetizable sports genre
Sonam Saini Jun 29, 2020 9:03 AM
Industry experts believe post COVID-19 the genre can sustain on the back of original content, innovative formats and more Indianized programmes with focus on Metros
Sonam Saini Jun 15, 2020 8:24 AM
According to TAM AdEx report, ad insertions on digital have decreased by 39%, while for Radio and Print the drop has been at 8% when compared with last year
Sonam Saini May 28, 2020 9:12 AM
Apart from providing TV channels to OTT players, distribution operators are also acquiring and launching their own digital platforms
Sonam Saini Nov 11, 2019 8:45 AM
The digital market is set to become the second largest segment in India after TV, and will attract maximum advertising spend by FY22, says the report
exchange4media Staff Aug 20, 2019 1:52 PM
Guest Column: Partner and Head, Media and Entertainment, KPMG in India on the factors that played out in the robust growth of the Indian Media and Entertainment sector in 2018
Girish Menon Dec 24, 2018 8:35 AM
The market size consisted of advertising revenues of Rs 22,400 crore and subscription revenue of Rs 42,800 crore in FY18
exchange4media Staff Sep 6, 2018 8:57 AM
GroupM won the account following a competitive pitch, which included the incumbent IPG, Starcom, Havas, and Zenith. The appointment is effective May 1st 2016, and covers Global Channel Planning, Media Buying and Optimization, and Search Engine Marketing and Re-marketing. The entire global digital buying will be done by the Malaysia office
exchange4media Staff May 20, 2016 4:27 PM
Wittenberger takes over from Girish Menon, who has been holding dual roles as CEO of GroupM & Head of Mindshare in Malaysia. Menon will now be fully dedicated to his role as GroupM CEO
exchange4media Staff Aug 5, 2013 4:39 PM
