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Dubai will host the 1 Billion Followers Summit 2026 from 9–11 January, uniting top global creators
As per a report from NoFiltr, brands are now looking at how deeply a creator can persuade and mobilize their audience rather than just how many people follow them
Shalinee Mishra Aug 28, 2025 9:46 AM
e4m Blog: In this article, let’s decode ways to create high-quality content, use hashtags strategically, leverage Instagram stories and reels for wider reach and more
Bots and fakes on Instagram have been an open secret for years, yet brands rely on influencer marketing as it still offers them better ROI than traditional methods, advertisers say
Kanchan Srivastava Jul 1, 2024 9:06 AM
Experts say brands can lose up to 50-60% of their influencer marketing spends to fake followers
Sohini Ganguly May 24, 2024 8:51 AM
Creators can set monthly subscriptions of $2.99, $4.99 or $9.99 a month to give their Super Followers extra special access
exchange4media Staff Sep 2, 2021 10:05 AM
The show will capture behind-the-scenes moments and interviews of the Indian cricket team ahead of their domestic and international tours
exchange4media Staff Aug 25, 2021 1:50 PM
The new Twitter card format comprises product details, shop name, product pricing and 'shop' button
exchange4media Staff Mar 8, 2021 12:40 PM
Experts comment on the rise of the nefarious scam rocking the influencer marketing industry and how to bring in an authentic approach on digital media platforms
Noel Dsouza Aug 13, 2020 8:05 AM
The playbook is a compendium of expert insights on how businesses can rebuild their strategies to drive growth
exchange4media Staff Jul 17, 2020 1:22 PM
iFollow is a civil society campaign to impact change through social experiment, social accountability and citizen appreciation
exchange4media Staff Jul 9, 2020 1:10 PM