ey-report
Digital media accounts for Rs 1 trillion in revenues for the first time; M&E sector expected to reach Rs 3.3 trillion by 2028, says the report
e4m Staff Mar 24, 2026 12:43 PM
As per the report, while Free TV added 4.5 million subscriptions, Connected TV grew by around 10 million, underlining a shift in consumption rather than a contraction of the medium
Aditi Gupta Mar 24, 2026 12:22 PM
Sanjiv Shankar, Addl Secy, Ministry of Consumer Affairs, said this at the launch of AIDCF-EY report
Aditi Gupta Jun 9, 2025 3:59 PM
A report from EY noted that India is now home to more than four million influencers—up from approximately 962,000 in 2020—representing a 322% increase over four years
A major driver of this expansion is new media, which includes digital media and online gaming. This segment grew by 12% in 2024 and now constitutes 41% of the M&E sector's revenues
e4m Staff May 5, 2025 10:19 AM
JioHotstar likely to be a major driver of this expansion, attracting subscribers with its vast film library and premium sports content, claims the latest EY report
Kanchan Srivastava Mar 28, 2025 8:57 AM
AI, business outcomes and Gen Z workforce leading transformation, says PRCAI’s report
e4m Staff Jan 23, 2025 3:19 PM
Pirated movie content in theatres accounted for Rs 137 billion, while OTT platforms suffered Rs 87 billion, says the report
e4m Staff Oct 23, 2024 4:35 PM
Availability of high quality and niche content on OTT and rise of Connected TV driving YouTube’s reach, says the report
Kanchan Srivastava Mar 7, 2024 10:42 AM
As per EY's latest report on the media and entertainment sector, gaming is the fourth largest segment in the M&E sector; expected to be worth Rs 38,800 crore by 2026
Kanchan Srivastava Mar 6, 2024 8:22 AM
The sector crossed Rs 2.3 trillion in 2023, according to the report titled ‘#Reinvent: India’s media & entertainment sector is innovating for the future’
The report also stated that the growth in Pay TV, Free TV & Connected TV shows that overall TV connections will keep growing at a pace of over 5% per year to cross 67% of Indian households by 2025
exchange4media Staff Mar 22, 2022 8:36 AM
Industry players discuss the fast-emerging TVOD model as not only a recurring revenue stream for OTT platforms but also a way to ensure customer retention
Javed Farooqui Apr 29, 2021 8:44 AM
The decline is despite the number of deals increasing from 64 in 2019 to 77 in 2020
exchange4media Staff Mar 30, 2021 12:48 PM
Star India, Viacom18 Media, Zee Entertainment Enterprises, and Sony Pictures Networks India made a comeback on DD Free Dish during 2020 to capitalise on advertising revenues
exchange4media Staff Mar 30, 2021 12:13 PM
The spurt in numbers is attributed to affordable television sets, economic issues, the launch of the DD Retro Channel, and the return of big broadcasters to the Free Dish platform
exchange4media Staff Mar 30, 2021 10:39 AM
Video paid subscribers will cross 50 million by 2023 and audio subscribers will reach 4 to 5 million by that time
exchange4media Staff Mar 30, 2021 9:00 AM
With the coronavirus pandemic throwing a spanner into the works of OOH, experts discuss the future of the industry in terms of growth
Anjali Thakur Apr 7, 2020 8:30 AM