Industry players say with the heralding of the festive season, brands will look to create influencer marketing campaigns and PR firms will be key in vetting of influencers

Nafisa Shaheen Sep 28, 2020 8:44 AM

HT Media's VP of technology Sidharth Yadav spoke to Nikhil Shroff, Regional Lead, Platform Solutions, Salesforce, about the publication digitally transforming its circulation using Salesforce

exchange4media Staff Sep 11, 2020 8:55 AM

Industry leaders spell out the different strategies marketers need to venture into during a disruption such as the COVID-19 outbreak

Noel Dsouza Apr 1, 2020 8:42 AM

Harshit Jain, Founder & CEO of Doceree, talks about the importance of communication in the healthcare sector and how digitisation & technological disruptions have brought about changes to the sector

Nafisa Shaheen Feb 4, 2020 8:42 AM

Rajesh Sethi, Managing Director, NBA India, writes on the various instances of disruption in the past year and their implications

Rajesh Sethi Jan 9, 2020 8:18 AM

Industry leaders share insights on the key events that influenced the OOH industry

Anjali Thakur Dec 16, 2019 9:28 AM

Prasidha Menon, Global Head of Communications, OYO Hotels & Homes shares about her journey, how OYO caused a disruption in the hospitality industry and barriers to women leadership

Nafisa Shaheen Dec 6, 2019 12:55 PM

Vaishali Banerjee, MD, Platinum Guild India Pvt Ltd, spoke about the journey of Platinum Guild India and maintaining relevance with the emergence of technology & the young consumers

exchange4media Staff Nov 29, 2019 12:01 PM

Joseph, Co Founder-Director at Wizcraft International Entertainment Pvt. Ltd., says disruption is the new norm and it is consistent

Nafisa Shaheen Aug 5, 2019 7:47 AM

At the Bangalore edition of Pitch CMO Summit 2019, Reddy, CEO South Asia, Insights Division, Kantar, delivered a session on ‘Fast Tracking Brands in a Polygamous Age’

exchange4media Staff May 31, 2019 8:53 AM

The 16th Edition of the Group's signature event will be held between March 17-18, and feature eminent speakers from across the globe

exchange4media Staff Mar 3, 2017 2:26 PM

Cisco study shows where retailers are going wrong, suggests improvements, failing which they may miss out on a USD 187 billion opportunity

exchange4media Staff Jan 20, 2017 2:14 PM