creative-strategy
As Cannes Lions 2026 closes with India's tally at a modest five Lions, the industry is asking a harder question: Has the race for constant content quietly replaced the pursuit of the big idea?
Aryendra Khan Jul 1, 2026 8:57 AM
Rob Reilly, Global Chief Creative Officer at WPP, weighs in on WPP's recent business performance, Cannes Lions' changing priorities & the challenge of building creative momentum beyond Ogilvy in India
Neeta Nair Jun 24, 2026 8:49 AM
Guest Column: Adman Prabhakar Mundkur shares that the agencies that will thrive in the future will be those that stop selling labour and start selling intelligence
Prabhakar Mundkur Jun 16, 2026 11:49 AM
Prior to her promotion, Tavleen Kaur held the role of Senior Director - Creative Strategy at the company
Prior to joining dentsu, Marcin Sosiński was with McCANN Poland for over 14 years.
Prior to this, Tripathi was with Tribes Communication as Deputy General Manager (Creative Strategy)
e4m Desk Feb 18, 2026 10:20 AM
Olly Taylor will lead integrated strategy across Havas’ creative and media agencies
e4m Staff Feb 11, 2026 7:50 AM
Takashi Aoki succeeds Ji Watson, and will take on the new role on October 2
e4m Desk Aug 20, 2025 12:16 PM
Singh will be responsible to build and enhance the brand’s value proposition across offline and online mediums
exchange4media Staff Sep 7, 2021 3:51 PM
In what is said to be the industry’s biggest creative win in the last few years, other WPP agencies will also be harnessed to support Intel’s global creatives, across all of the tech giant’s verticals
exchange4media Staff Mar 3, 2020 10:19 AM
The partnership consolidates the responsibility of creative, content and media with one agency
exchange4media Staff Feb 11, 2020 2:45 PM