The short video of the moment, posted on PM Modi’s official social media account with the caption ‘Jhalmuri Break in Jhargram’, has crossed 12M views

e4m Staff Apr 20, 2026 2:51 PM

On Meta, BJP and Trinamool Congress spent ₹0.42 crore (about ₹42.6 lakh) in the last one week

Shalinee Mishra Mar 10, 2026 9:47 AM

The BJP led political advertising across both television and print, accounting for 54.2% of total insertions

e4m Staff Nov 29, 2025 8:10 AM

Bihar’s 2025 election has shifted to the digital arena, where Bhojpuri stars and local influencers are driving political narratives through reels, memes, and viral campaigns

Shalinee Mishra Oct 15, 2025 9:32 AM

Guest Column: As the world waits for the US election results, Sandeep Kalsi, CEO, Skribe, takes us through Donald Trump’s brand of campaigning

Sandeep Kalsi Nov 7, 2020 9:00 AM

Experts predict at least 50 per cent increase in digital spends for parties and individuals in the upcoming state polls. The spends would include direct ad buys and indirect content deals

Tasmayee Laha Roy Jun 29, 2020 9:02 AM

While the Delhi High Court laud EC’s move, industry experts decry its decision to single out the DMRC while allowing other public properties like buses and autos to carry political ads

Shreshtha Verma Feb 7, 2020 8:04 AM