The move aims to strengthen the second level of creative leadership and comes as a progression to the CCO announcements made earlier this year

exchange4media Staff 07-May-2019

Conceptualised by MullenLowe Lintas Group, the film is insightfully crafted to encourage all women who are walking the path of financial independence

exchange4media Staff 19-February-2019

Kapoor was recently named the CCO of Lowe Lintas and has spent a decade and a half with the agency here credited for some of the most iconic campaigns like Lifebuoy’s #HelpAChildReach5

Misbaah Mansuri and Noel D’souza 08-February-2019

In his previous role, he was overseeing the North, East and South regions for the agency as its Chief Operating Officer – to which he was promoted in 2017

exchange4media Staff 06-February-2019

The announcement closely follows Vikas Mehta's appointment as the agency's Chief Executive Officer - hinting fundamental changes at the leadership level

exchange4media Staff 24-January-2019

The merger combines the omni-channel expertise of PointNine Lintas with the creative strength of Lowe Lintas, to form a hyper-bundled (full-service) agency, filling a need gap in the industry

exchange4media Staff 10-January-2019

Creative leaders share their big predictions for the new year

Misbaah Mansuri 08-January-2019

Weren’t times better when the all-important thinking and that central creative idea came from one stable? Does the industry need to leap back to the full-service approach? Industry experts weigh in...

Misbaah Mansuri 08-October-2018

PharmEasy's catchy ad by Mullen Lintas shows customers dancing to the song realising the ease of ordering with a healthy dose of saving on every order

Misbaah Mansuri 05-October-2018

The 'Take it easy PharmEasy' campaign is a quirky rendition of the popular AR Rahman track 'Urvashi' from the movie Kadhalan

exchange4media Staff 01-October-2018

SBI Life Insurance's ‘Main se Hum’ campaign establishes a sharp focus on the company’s portfolio of protection products

exchange4media Staff 22-September-2018

Jaleel elevated to Group Chairman and Chief Creative Officer. Tandon named Group CEO. Arun Iyer to take on a consulting role with the Group

exchange4media Staff 05-September-2018

Advertising maestros tell us about one teacher or mentor who has played an integral role in their advertising journey

Misbaah Mansuri 05-September-2018

Conceived By Mullen Lintas, the campaign highlights the smartphone’s VOOC Flash Charge, an innovation that lets users talk for 2 hours on just 5 minutes of charge

exchange4media Staff 25-August-2018

In 2017-18, India’s domestic life insurance industry registered 10.99 per cent y-o-y growth for new business premium, generating a revenue of Rs 1.94 trillion

exchange4media Staff 22-August-2018

On a typical weekend, you can find Jaleel rejuvenating over pool volleyball with chilled Corona, spending some time with his i-pad and binge watching

Misbaah Mansuri 12-May-2018

Slow growth in 2017 and fewer categories at Cannes are the main factors that are influencing how Indian agencies take part in the international awards festival

Venkata Susmita Biswas 17-April-2018

Vistara has appointed Deepika Padukone as the brand ambassador for the inaugural brand campaign

exchange4media Staff 23-August-2016

In an exclusive chat, R Balki gets talking on his years at Lowe, his 22 year old partnership with Joseph George and his expectations from the Group post his exit

Priyanka Mehra 22-August-2016

The creative agency has announced the appointments to strengthen its senior management across cities. Syed Amjad Ali will head the Delhi office, Ayyappan Raj will lead the Mumbai team and the Bangalore business will be driven by Kishore Subramanian

exchange4media Staff 12-August-2015