On a shoestring budget, the brand garnered a whopping 2.5+ million impressions across digital platforms and an overall engagement of 1+ million while positioning themselves as a trusted fitness advisor

exchange4media Staff Mar 21, 2018 8:53 AM

We list a few important stories that you may have missed in the week gone by

exchange4media Staff Sep 23, 2017 8:28 AM

Source confirms that Singh is all set to take control of NDTV editorial rights

Naziya Alvi Rahman Sep 22, 2017 9:23 AM

SpiceJet launches maiden TV campaign to showcase unique offerings

Underlining the significance of a hot meal, spacious leg room and knocking off queues from the travel schedule among others, the airline flaunts a set of commercials thoughtfully placed through everyday life situations and narrated with a dash of humour

exchange4media Staff Jul 9, 2016 8:03 AM

Publicis Communications bags creative duties of SpiceJet

Publicis emerged a clear winner in a multi-agency pitch process which was carried out in Delhi

exchange4media Staff Oct 3, 2015 1:23 PM

B V Rao, Ajay Singh to assist R Jagannathan at Firstpost

In a bid to strengthen its editorial team, Firstpost has appointed B V Rao (Editor) and Ajay Singh (Executive Editor) to assist R Jagannathan, Editor-in-Chief of Firstpost and Forbes India, confirm sources

Priyanka Mehra Aug 20, 2015 6:21 PM

Ajay Singh named Editor of Governance Now

Prior to this, Singh was Managing Editor of the fortnightly publication. He has close to 25 years of experience in print and electronic journalism

exchange4media Staff Jan 9, 2014 8:27 AM