Recap: The Week That Was

Your weekly news roundup, a summary of some of the stories to keep an eye on

by exchange4media Staff
Published - Oct 6, 2018 10:02 AM Updated: Oct 6, 2018 10:02 AM

It’s never a dull moment in the marketing and advertising industry. Last week too saw some major dismissals as well as appointments, and wins. Havas Group bolstered its leadership strength with the appointment of Rana Barua as CEO of Havas Group India. Barua was last CEO – Group of Creativeland Asia.

Sridhar Ramaswamy stepped down as Google’s Advertising Chief. Ramaswamy, who joined Google in 2003, is said to have played a critical role in growing Googles’ ad revenue from $10 billion in 2013 to the current over $100 billion.

Sagar Mahabaleshwarkar, Chief Creative Officer of Cheil WW India decided to move on from the organisation to pursue new opportunities. Emmanuel Upputuru will be replacing him.

Eros International appointed Rafiq Gangjee as its new CMO. Previously this role was carried out by Prerna Singh, who has now moved to the content team as VP - Talent & Short Films.

The week also saw Sony Pictures Network and Tata Sky lock horns over channel drop. SPN issued a statement condemning Tata Sky for choosing to drop 22 SPN channels from its subscription, sources in Tata Sky claimed that the channels dropped barely comprise 3 per cent of viewership.

There were also few heart-warming campaigns such as by brands like luggage manufacturer Samsonite, who decided to take up the initiative to launch a campaign focusing on reviving the tourism in Kerala.

Do read our interview with Sandeep Bhushan, Director, Facebook India and South Asia, who also leads the Global Marketing Solutions (GMS) teams in India and South Asia, talks about Facebook’s offerings to several brands and advertisers that help them achieve their desired objective, be it brand imagery or brand sales.

During the week, we also featured interesting interviews and analytical pieces perfect for your weekend read. Below you'll find a handful of the best headlines we published this week, click on them for more:

Sridhar Ramaswamy Steps Down As Google’s Advertising Chief
https://www.exchange4media.com/digital/sridhar-ramaswamy-steps-down-as-googles-advertising-chief_92341.html

We Need To Look At Havas Per Se As An Entire Concept: Vishnu Mohan And Rana Barua
https://www.exchange4media.com/advertising/we-need-to-look-at-havas-per-se-as-an-entire-concept-vishnu-mohan-and-rana-barua_92354.html

Sagar Mahabaleshwarkar, CCO, Cheil WW India, quits: Sources
https://www.exchange4media.com/advertising/sagar-mahabaleshwarkar-cco-cheil-ww-india-quits-sources_92372.html

Eros International Appoints Rafiq Gangjee As CMO
https://www.exchange4media.com/marketing/eros-international-appoints-rafiq-gangjee-as-cmo_92336.html

SPN, Tata Sky Continue To Lock Horns Over Channel Drop
https://www.exchange4media.com/mediatv/spn-tata-sky-continue-to-lock-horns-over-channel-drop_92357.html

Why Samsonite’s #KeralaIsOpen Ad Is Going Viral For Good Reasons?
https://www.exchange4media.com/advertising/why-samsonites-keralaisopen-ad-is-going-viral-for-good-reasons_92321.html

Aspire To Help Brand Partners Achieve Their Objectives: Sandeep Bhushan, Facebook
https://www.exchange4media.com/advertising/aspire-to-help-brand-partners-achieve-their-objectives-sandeep-bhushan-facebook_92338.html

Hey! Mr Agency Guy, Go Beyond The Brief, Be My Partner, Say Marketers
https://www.exchange4media.com/marketing/hey-mr-agency-guy-go-beyond-the-brief-be-my-partner-say-marketers_92378.html

News18'S Rajiv Singh Joins SonyLIV As Head- Ad Sales And Monetisation
https://www.exchange4media.com/digital/news18s-rajiv-singh-joins-sonyliv-as-head-ad-sales-and-monetisation_92351.html

Kishore Tadepalli To Head JWT Mumbai
https://www.exchange4media.com/advertising/kishore-tadepalli-to-head-jwt-mumbai_92375.html

Srinivasan Swamy Of R K Swamy Hansa Group Will Be Next IAA Chairman
https://www.exchange4media.com/announcements/srinivasan-swamy-of-r-k-swamy-hansa-group-will-be-next-iaa-chairman_92349.html

Wavemaker India And Vodafone India Win Top Honours At EMVIES 2018
https://www.exchange4media.com/marketing/wavemaker-india-and-vodafone-india-win-top-honours-at-emvies-2018_92397.html

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