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The agency is also working on the brand’s social media, content and SEO strategy  

exchange4media Staff 2 days ago

Prior to his stint at Google, Sharma was COO, Madison Media Plus from 2004 to 2010 and also served stints at GroupM as Business Director and IPG as Media Director

exchange4media Staff 5 days ago

'Year in Search: Insights for Brands Report' reveals what Indian users are searching online and the opportunities the trends can unlock for brands

exchange4media Staff 09-May-2019

With this launch, RDC India aims to offer a collaborative, integrated and personalised approach for optimal therapy to people with diabetes or those at risk of developing the disorder

exchange4media Staff 03-May-2019

This allows Indian consumers to register their android device with PayPal and enables them to stay logged into the platform for all subsequent PayPal purchases on that device

exchange4media Staff 02-May-2019

With India being one of the fastest growing Voice markets in the world, marketers are experimenting with Voice, studying Indian accents & looking at integrated solutions for the customer

Samarpita Banerjee 25-April-2019

Industry experts say the ban on the video-sharing app will hit its growth but with necessary changes the impact will be short term

Shweta Raaj Singh 18-April-2019

Koli is the first digital creator in the world to host Wojcicki in an exclusive tête-à-tête for her #RealTalkTuesday series

exchange4media Staff 17-April-2019

Jauncey, Head of Create With Google, Google is the man behind the new offering; he spoke to exchange4media about this innovative product and its impact on creative agencies

Ruhail Amin 16-April-2019

Ross Jauncey, Head, Create With Google, speaks on the topic ‘The World of Possibilities’

Simran Sabherwal 13-April-2019

At YouTube’s annual flagship event Brandcast, CEO Susan Wojcicki said India has 265 million monthly active users

exchange4media Staff 10-April-2019

With investments in audio ads by marketers on the rise and association with Google, the audio space will see a boom in the months to come

exchange4media Staff 08-April-2019

According to Facebook’s latest Ad Library Report, there were 51,810 political ads with a total spending of more than Rs 10.32 crore between February and March 30 this year

exchange4media Staff 08-April-2019

We bring you a roundup of the news making headlines this past week

exchange4media Staff 06-April-2019

Agnihotri, the interim Head of Google India, talks about the new marketing tool launched by the search giant recently

Shweta Raaj Singh 05-April-2019

Political parties and candidates have spent a total of Rs 37,616,400 for 831 political ads on Google in the past month and a half

Tasmayee Laha Roy 04-April-2019

According to colleagues, Rajan Anandan has given the media, marketing and advertising industry its strategic highpoints over the years

Ruhail Amin 03-April-2019

One of the factors that prompted Anandan to step down as VP for Google South East Asia and India was the exit of his previous boss Karim Temsamani.

Ruhail Amin 03-April-2019

Agnihotri has been associated with Google for over eight years. He joined the tech giant in 2011 as Director Auto, BFSI, CPG, Telecom, Travel, Media and Entertainment

exchange4media Staff 02-April-2019

Anandan was associated with Google for over 8 years and has been largely responsible for the aggressive growth of Google’s business in the country

exchange4media Staff 02-April-2019

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