The agency is also working on the brand’s social media, content and SEO strategy
exchange4media Staff 2 days ago
Prior to his stint at Google, Sharma was COO, Madison Media Plus from 2004 to 2010 and also served stints at GroupM as Business Director and IPG as Media Director
exchange4media Staff 5 days ago
'Year in Search: Insights for Brands Report' reveals what Indian users are searching online and the opportunities the trends can unlock for brands
exchange4media Staff 09-May-2019
With this launch, RDC India aims to offer a collaborative, integrated and personalised approach for optimal therapy to people with diabetes or those at risk of developing the disorder
exchange4media Staff 03-May-2019
This allows Indian consumers to register their android device with PayPal and enables them to stay logged into the platform for all subsequent PayPal purchases on that device
exchange4media Staff 02-May-2019
With India being one of the fastest growing Voice markets in the world, marketers are experimenting with Voice, studying Indian accents & looking at integrated solutions for the customer
Samarpita Banerjee 25-April-2019
Industry experts say the ban on the video-sharing app will hit its growth but with necessary changes the impact will be short term
Shweta Raaj Singh 18-April-2019
Koli is the first digital creator in the world to host Wojcicki in an exclusive tête-à-tête for her #RealTalkTuesday series
exchange4media Staff 17-April-2019
Jauncey, Head of Create With Google, Google is the man behind the new offering; he spoke to exchange4media about this innovative product and its impact on creative agencies
Ross Jauncey, Head, Create With Google, speaks on the topic ‘The World of Possibilities’
Simran Sabherwal 13-April-2019
At YouTube’s annual flagship event Brandcast, CEO Susan Wojcicki said India has 265 million monthly active users
exchange4media Staff 10-April-2019
With investments in audio ads by marketers on the rise and association with Google, the audio space will see a boom in the months to come
exchange4media Staff 08-April-2019
According to Facebook’s latest Ad Library Report, there were 51,810 political ads with a total spending of more than Rs 10.32 crore between February and March 30 this year
exchange4media Staff 08-April-2019
We bring you a roundup of the news making headlines this past week
exchange4media Staff 06-April-2019
Agnihotri, the interim Head of Google India, talks about the new marketing tool launched by the search giant recently
Shweta Raaj Singh 05-April-2019
Political parties and candidates have spent a total of Rs 37,616,400 for 831 political ads on Google in the past month and a half
Tasmayee Laha Roy 04-April-2019
According to colleagues, Rajan Anandan has given the media, marketing and advertising industry its strategic highpoints over the years
One of the factors that prompted Anandan to step down as VP for Google South East Asia and India was the exit of his previous boss Karim Temsamani.
Agnihotri has been associated with Google for over eight years. He joined the tech giant in 2011 as Director Auto, BFSI, CPG, Telecom, Travel, Media and Entertainment
exchange4media Staff 02-April-2019
Anandan was associated with Google for over 8 years and has been largely responsible for the aggressive growth of Google’s business in the country
exchange4media Staff 02-April-2019
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