Ipsos names Lifeng Liu as Chairman and CEO, Asia Pacific and China
Lifeng Liu has been a part of Ipsos' leadership for over 20 years
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Published: Nov 2, 2026 12:23 PM | 2 min read
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- Lifeng Liu has been appointed as Chairman and CEO of Ipsos for the Asia Pacific and China region, effective November 2, 2026, while continuing his role as Chairman and CEO of Ipsos in Greater China.
- This new position consolidates the Asia Pacific and Greater China regions under a single leadership structure.
- Liu has over 20 years of experience with Ipsos, having previously served as CEO of Asia Pacific and Greater China in various leadership roles.
- Kelly Beaver, CEO of Ipsos, expressed confidence in Liu's leadership to enhance the company's growth and client service through this organizational change.
Ipsos today announces the appointment of Lifeng Liu as Chairman and CEO, Asia Pacific and China (APAC), effective November 2nd, 2026. In this expanded role, Lifeng will lead the newly formed APAC region, which brings together Asia Pacific and Greater China under a single leadership structure, alongside his current position as Chairman and CEO of Ipsos in Greater China.
Lifeng has been a pivotal part of Ipsos' leadership for over 20 years. Under his leadership as Chairman and CEO of the China Region since 2017, Ipsos in Greater China has significantly strengthened its position and achieved remarkable progress. Prior to his current role, he held several senior leadership positions within the company, including CEO of Asia Pacific from 2011 to 2016 and CEO of Greater China from 2007 to 2010.
Kelly Beaver, Chief Executive Officer of Ipsos, commented: "I am delighted to announce Lifeng's expanded role. Lifeng has consistently applied his proven leadership to drive significant progress for our business. These changes reflect our commitment to building a stronger, more connected Ipsos that is better positioned to execute our Horizons strategy, accelerate growth, and serve our clients consistently."
Lifeng Liu added: "I am honored to lead the newly unified APAC region at such an exciting time for Ipsos. Bringing Asia Pacific and Greater China together presents a tremendous opportunity to build an even stronger organization. Over the coming weeks, I look forward to spending time with leaders across the region to deepen our understanding of market priorities and client needs, and to work together to deliver exceptional value."
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