Shoppers Stop introduces logo to support frontline professionals

The creative salutes frontline professionals risking their lives to protect the citizens

e4m by exchange4media Staff
Updated: Mar 24, 2020 1:30 PM
Shoppers Stop

Shoppers Stop has introduced an innovative creative which transforms its identity into a heart and infinity sign to salute and applaud frontline professionals for their dutiful actions during these tough times.

Today, even as the world fights together against the outbreak of Covid-19, these professionals are relentlessly and dedicatedly working to serve and protect the citizens of the country. It is imperative that every individual observes social distancing and maintains proper personal hygiene.

The creative says: Let's all #KeepTheLoveAlive and applaud the millions who strive tirelessly and provide essential services to make sure our lives don't come to a standstill. A special shoutout to our own staff across the country for having faith and confidence and diligently providing for the customers during this difficult time.

#ThankyouBolaKya #StrongerTogether #StayHealthy #FlattenTheCurve #WorkFromHome #ShoppersStop #StartSomethingNew
The creative highlights how important it is to keep the love alive even during such trying times.
It is our duty to support our frontline professionals by doing as little as staying indoors and maintaining personal hygiene.

The creative is available on Twitter, Facebook and Instagram. 


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