PMAR 2026 launch tomorrow: Decoding growth, disruption & emerging trends

The report aims to analyse key trends, highlight sector-wise growth and offer forecasts on ad spending across various platforms

by e4m Desk
Published: Feb 23, 2026 7:57 AM | 2 min read

The Pitch Madison Advertising Report (PMAR) 2026 will be unveiled on February 24 in Mumbai in presence of industry luminaries and experts from India’s media, advertising and marketing ecosystem. The report is set to provide valuable insights into how the industry is adapting to shifting consumer behaviour and a rapidly transforming media environment.

The power-packed day is expected to see the participation of prominent industry leaders, analysts, and experts. Alongside the launch of PMAR 2026, the day will also feature a lineup of keynote addresses and panel discussions involving senior industry professionals and leaders. These sessions are expected to draw attention from across the media and marketing fraternity, offering a platform for dialogue on latest trends, predictions, challenges and opportunities that lie ahead.

PMAR 2026 Preview: India’s Rs 1.55 Lakh Cr ad market is already 60% digital

The discussions will focus on the evolving media and marketing landscape, with experts set to examine emerging opportunities, shifting strategies, and the impact of new technologies. The power-packed agenda aims to provide key insights on how brands, agencies and media companies are navigating a rapidly changing business environment.

Ad world awaits Pitch Madison Advertising report 2026 unveiling on Feb 24

Pitch Madison Advertising Report is launched by Pitch, in partnership with Madison World. This report tracks and analyses how and where advertising monies were spent last year, and projects the future growth. It aims at understanding the challenges and opportunities that lie ahead for marketers and various media, such as print, TV, radio, OOH, Internet and cinema.