Date-wise News
Among the other key winners are Maruti Suzuki, Channel Factory, Kohler, DLF, MiQ, Zone Media and Supradyn
The campaign captures the charm of pre-festive moments, from heartfelt conversations and radiant smiles to the excitement of celebrations ahead
e4m Staff Sep 18, 2025 6:07 PM
The brand had launched #RapidoSohaay for Durga Puja and #AeHaloWithRapido for Navaratri
e4m Staff Sep 18, 2025 5:56 PM
Tulika Nandy, Senior Lead - Programmatic Ads at Truecaller, presented a session at the e4m Real-Time Programmatic Advertising Conference 2025
e4m Staff Sep 18, 2025 5:13 PM
Dasgupta will formally take on Kartik Mohindra’s role on November 1, but will relocate to India on February 1, 2026
e4m Staff Sep 18, 2025 5:12 PM
At e4m Real-Time Programmatic Advertising Conference, industry leaders highlight how AI drives personalization, compliance, and outcome-focused campaigns
e4m Staff Sep 18, 2025 5:01 PM
The court, while agreeing to protect AEL’s reputation, clarified that fair and accurate reporting of investigations and court proceedings would remain safeguarded
e4m Staff Sep 18, 2025 4:31 PM
Nipun Marya, CEO of iQOO, shares how the company is trying to align both products and marketing with what younger users, particularly gamers, care about most
Chehneet Kaur Sep 18, 2025 4:15 PM
The suite helps drive visibility and sales by directing shoppers to product listings on quick commerce platforms
e4m Staff Sep 18, 2025 4:06 PM
Rohit Santhosh has in the past worked with CapitaLand, Godrej Properties, Lodha Group, and Shapoorji Pallonji
e4m Staff Sep 18, 2025 3:55 PM
Massimiliano Messina is appointed Chairperson of the Nissan AMIEO region
e4m Staff Sep 18, 2025 3:26 PM
The association has written a letter to I&B Minister Ashwani Vaishnaw
e4m Staff Sep 18, 2025 3:17 PM
Gameskraft has said, as per media reports, that the current regulatory landscape has left no choice but to initiate a company-wide restructuring
Parents will also gain access to new tools including account linking for under-13 users
e4m Staff Sep 18, 2025 2:10 PM
Prior to this, Amelia Torod held the role of Chief Strategy Lead, Europe for Open X
Prior to this move, N. Balakrishna served as Chief Financial Officer for Snowman Logistics
e4m Staff Sep 18, 2025 1:16 PM
As Prasoon Joshi, CEO-CCO of McCann Worldgroup India and Chairman of McCann Asia Pacific, marks another birthday, we look at his journey as one of the most influential voices in Indian advertising
e4m Staff Sep 18, 2025 12:38 PM
Arnab Ray has been leading the Tata Motors PV and Tata. ev businesses at FCB Ulka for the last six years
e4m Staff Sep 18, 2025 12:38 PM
Myntra's marketing campaign for the Big Fashion Festival (BFF) also stars popular stand-up comedians and digital creators
e4m Staff Sep 18, 2025 12:36 PM
The product range targets 10 prevalent health challenges, which collectively account for about 80% of common metabolic, beauty, and organ issues
NATIVE CONTENT Sep 18, 2025 12:24 PM
The collaboration aims to deliver innovative solutions for better digital commerce experiences
e4m Staff Sep 18, 2025 12:04 PM
Among the night’s winners was The Penguin (9 awards), including Lead Actress in a Limited or Anthology Series, Outstanding Special Visual Effects and Outstanding Contemporary Makeup
e4m Staff Sep 18, 2025 11:46 AM
On the revenue front, Air India has posted a 15.5% growth in operations income
e4m Staff Sep 18, 2025 10:54 AM
The new tool aims to automate tasks, empower sellers and marketers with strategic support
e4m Staff Sep 18, 2025 10:42 AM
Rajeev Raja, Founder & Soundsmith, BrandMusiq, takes us through the journey of creating the first global sonic identity for 7 Up, how sonic identity can help build brand loyalty, and more
Simran Sabherwal Sep 18, 2025 9:06 AM
As Rohit Jawa, former MD & CEO of Hindustan Unilever Limited, turns a year older today we look at his career graph — leading multinationals across Southeast Asia and North Asia
e4m Staff Sep 18, 2025 9:03 AM
The conference will be followed by the e4m Real-Time Programmatic Advertising Awards 2025
On Ajit Belani’s birthday, we recognise not only his achievements but also the inspiring example set by his remarkable journey
e4m Staff Sep 18, 2025 8:57 AM
Experts note that shifts in campaign formats are shaping festive ad spends, with CTV emerging as a standout medium amid the rapid rise of digital
Sunidhi Vijay Sep 18, 2025 8:57 AM
Meta faces cultural, creative, and technical tests as it builds conversational AI for foreign markets
Anuja Jain Sep 18, 2025 8:41 AM
Brands are breaking away from conventional hoardings to enter homes, routines, and conversations turning the ordinary into extraordinary canvases for connection
Anushka Roy Choudhary Sep 18, 2025 8:36 AM
The appointment is expected to be formalised at ASCI’s annual general meeting today, sources have told e4m
e4m Staff Sep 18, 2025 8:12 AM
Aditi Mishra, CEO, Lodestar UM, and Kulanath Kaushik from Lodestar UM’s strategy team look ahead to how Gen Z women will shape the future
e4m Staff Sep 18, 2025 7:55 AM
Jijo Thomas joins Innocean from Swiggy, where he was leading brand media charter
e4m Staff Sep 18, 2025 7:22 AM