At e4m Pitch CMO Summit, industry leaders discussed why cultural intelligence, emotion and trust must remain central to AI-powered marketing
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AI can deliver scale, but human insight will build brand love: Marketing leaders
Pitch CMO Summit: Expert panel to discuss building a human brand in AI-powered world
The upcoming edition of the conference is happening on September 3
Pitch CMO Summit 2026: Expert panel to share insights on bridging brand and performance
The upcoming edition is set to take place in Bengaluru on September 3
ShareChat & Moj’s Microdrama Report by Kantar Signals New Opportunity for Brands
ShareChat and Moj, in partnership with Kantar, launched the ‘State of Microdrama in India’ Report at the Culture Intelligence Summit 2026
As microdramas take off, brands move from placement to participation
From JK Super Cement to Meesho and RuPay to Tinder and P&G, brands are moving beyond product placement, betting on serialised storytelling to build de...
Culture is becoming business lens: ShareChat & Moj on what that changes for marketers
That shift was a central theme at the Gurugram edition of ShareChat and Moj’s Culture Intelligence Summit 2026
Industry leaders to decode what’s changing in brand building at Pitch CMO Summit 2026
Pallavi Saxena, Chief Marketing and Revenue Officer, Cleartrip; Nitin Khanna, CMO, ACKO & Indrajeet Mookherjee, President – Integrated Client Manageme...
ShareChat and Moj spotlight cultural moments reshaping India’s festive marketing playbook
At Culture Intelligence Summit 2026, hosted by ShareChat and Moj, industry leaders discussed how brands could participate in cultural nuances of a mom...
ShareChat & Moj’s cultural guide for understanding India beyond the metros
The Culture Intelligence Summit 2026 was hosted by ShareChat and Moj in Mumbai and Delhi
ShareChat CBO Neha Markanda decodes India’s microdrama boom
With 100 million users in under a year and microdrama already contributing 30% of revenue just months after monetization began, Neha Markanda breaks d...
How regional creators are reshaping India’s influencer economy
The supply of regional creators is growing rapidly, engagement is rising and brands are increasingly using local voices to reach audiences during fest...
AI Insights
AI
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Growth in Microdrama Revenue. Microdrama has contributed 30% of ShareChat's revenue just months after monetization began, indicating a significant growth opportunity in this content format.
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User Base Expansion. ShareChat has achieved 100 million users in under a year, showcasing its rapid growth and popularity in the Indian market.
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Cultural Intelligence Focus. The company is positioning itself as a leader in cultural intelligence, hosting events like the Culture Intelligence Summit to discuss how brands can engage with cultural moments.
FAQs
AI
ShareChat is a social media platform that allows users to share content in various Indian languages.
ShareChat launched the 'State of Microdrama in India' report in partnership with Kantar.
ShareChat has reached 100 million users in under a year.
Microdrama contributes 30% of ShareChat's revenue just months after monetization.
ShareChat is involved in events like the Culture Intelligence Summit and Pitch CMO Summit.
AI-assisted summary, reviewed by our newsroom
AI
ShareChat has recently focused on leveraging cultural intelligence and microdrama content to enhance brand engagement, as highlighted in their partnership with Kantar to launch the 'State of Microdrama in India' report. The company is actively participating in industry discussions at events like the Culture Intelligence Summit 2026, emphasizing the importance of understanding cultural nuances in marketing strategies.
Key Executives
1 People
NM
Neha Markanda
CBO