Date-wise News
McCann Worldgroup adds business worth Rs 50 crore to kitty?blur=25

McCann Worldgroup India has won the creative mandate for Intel and Livguard. Both accounts will be serviced out of the agency’s Delhi office

Priyanka Mehra May 21, 2013 10:40 PM

GroupM's Mark Patterson @IMPACT Media Conversations?blur=25

The event, organised by exchange4media & GroupM, will have the CEO, GroupM APAC address concerns of the advtg, media & mktg world

Deepa Balasubramanian May 21, 2013 10:38 PM

Low cost, high RoI buoy radio music release?blur=25

With only royalty cost incurred and options of strong differentiated content, music release of movies has become one of the most beneficial formats for radio

Saloni Surti May 21, 2013 8:03 PM

Now, news broadcasters’ self-regulated ad cap falls through?blur=25

Implementation of the ad break schedule system has fallen flat, with news channels sticking to a stand that digitisation process needs to be completed first

Abid Hasan May 21, 2013 7:57 PM

Havas Media bags media duties for Simmtronics?blur=25

The account size is pegged at about Rs 50 crore. It was awarded post a multi-agency pitch

exchange4media Staff May 21, 2013 7:55 PM

Is India ready for crowdsourcing??blur=25

Crowdsourcing is funded from extra budget rather than a mainstream plan in India; it’s a tactical exercise, not a strategic initiative, say experts

Twishy May 21, 2013 7:49 PM

Auto, BFSI sectors boost OOH advtg growth momentum in 2013?blur=25

According to experts, 2013 has seen a significant increase in sale of OOH inventories, specialised divisions mushrooming & positive market conditions

Priyanka Nair May 21, 2013 7:41 PM

Creative leaders mentor young guns for tomorrow’s Portfolio Night?blur=25

It is extremely important for an idea to be creative. It should be crazy, noticeable and fresh, advise creative honchos

Twishy May 21, 2013 7:38 PM

HSBC India appoints IPAN Hill+Knowlton Strategies as PR agency?blur=25

The mandate includes handling brand awareness, corporate reputation and strategic visibility for HSBC India’s key businesses in India

exchange4media Staff May 21, 2013 6:53 PM

Samsung’s Jogesh K Jaitley joins Intec Group as Sr Vice President?blur=25

Jaitley brings with him more than two decades’ experience in consumer electronics. He moves from Samsung Electronics, where he was Biz Head, Air Conditioners

exchange4media Staff May 21, 2013 6:00 PM

Aidem Ventures to handle ad sales for Shagun TV?blur=25

Aidem Ventures will also work with stakeholders in the wedding business ecosystem to enhance opportunities for the wedding entertainment channel

exchange4media Staff May 21, 2013 5:59 PM

Yebhi launches 30 virtual stores across India?blur=25

The virtual stores have been launched across Café Coffee Day outlets in Delhi and Bangalore, where customers can buy products from a virtual wall

exchange4media Staff May 21, 2013 3:23 AM

Discovery Tamil launches ‘Where Tigers Rule’?blur=25

Discovery Tamil’s month-long programming initiative deals with on tiger conservation. Local cricketer R Ashwin has pledged to support the cause

exchange4media Staff May 21, 2013 2:49 AM