Yebhi launches 30 virtual stores across India

The virtual stores have been launched across Café Coffee Day outlets in Delhi and Bangalore, where customers can buy products from a virtual wall

e4m by exchange4media Staff
Published: May 21, 2013 3:23 AM  | 2 min read
Yebhi launches 30 virtual stores across India

Online fashion and lifestyle shopping portal has launched virtual stores across Café Coffee Day outlets where customers can buy products from a virtual wall. They have started with 30 virtual stores across two cities – Delhi and Bangalore. Customers can view, choose and buy from a large range of products such as apparels, shoes, accessories, mobiles and home products.

The virtual stores feature pictures of merchandise from the website, with each having a corresponding QR or NFC Code. Customers can select any item by scanning the QR code or tapping on the NFC code via their smartphone, they will be taken to the website, where they can buy the item, which will then be delivered to their doorstep. Customers will also get an instant discount of Rs 200 if they buy at Yebhi’s virtual store.

Commenting on the latest initiative, Manmohan Agarwal, Founder and CEO, said, “This is a real triumph for the Indian e-commerce industry as it continues to be at the forefront of technological innovation.”

Nikhil Rungta, Chief Business Officer, added here, “This is an exciting opportunity for to directly communicate with our customers. Today, Indians living in big metros are very busy and this initiative offers them an opportunity to shop while they chill. We settled on outlets near corporates and youth hangouts as customers who come here have time on their hands and money to shop. With the virtual store, we are taking online shopping to the next level by touching base with our customers and allowing them to shop from anywhere, at anytime.” 

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