Date-wise News
India to become the sixth ad market by 2017: MagnaGlobal

According to a study, India is the 13th advertising market with approx $7 billion. However, the report forecasts India to become the 6th ad market by 2017

exchange4media Staff Jun 19, 2012 11:20 PM

Was Sony-MSM deal good for minority investors?

While the deal is a positive transaction for the Indian media space in general, does it involve a lot more than what meets the eye? e4m finds out...

Dipali Banka Jun 19, 2012 11:10 PM

Agencies are not doing enough for their own brands: Debra Coughlin

Debra Coughlin, EVP & CMO, DraftFCB, also a juror on the Creative Effectiveness Lions this year, speaks on the importance of agencies to have their own brand architecture

Noor Fathima Warsia Jun 19, 2012 11:04 PM

No show for India in PR and Promo & Activation Lions

Last year India grabbed three Silver Lions in PR and two Bronze Lions in Promo & Activation

Priyanka Nair Jun 19, 2012 9:53 PM

No show for India in PR and Promo & Activation Lions

Last year India grabbed three Silver Lions in PR and two Bronze Lions in Promo & Activation

Priyanka Nair Jun 19, 2012 9:52 PM

No show for India in PR and Promo & Activation Lions

Last year India grabbed three Silver Lions in PR and two Bronze Lions in Promo & Activation

Priyanka Nair Jun 19, 2012 9:29 PM

10 takeaways from IPG Mediabrands India roundtable @Cannes Lions

IPG Mediabrands brought agency officials and Indian advertisers together to focus on India

Noor Fathima Warsia Jun 19, 2012 9:27 PM

Mindshare & Frederik Härén launch ‘One World. One Company’ @Cannes

The beta version of the book, ‘One World. One Company’, brings to light why some brands survive, while others thrive

Noor Fathima Warsia Jun 19, 2012 9:27 PM

Mindshare & Frederik Härén launch ‘One World. One Company’ @Cannes

The beta version of the book, ‘One World. One Company’, brings to light why some brands survive, while others thrive

Noor Fathima Warsia Jun 19, 2012 9:27 PM

10 takeaways from IPG Mediabrands India roundtable @Cannes Lions

IPG Mediabrands brought agency officials and Indian advertisers together to focus on India

Noor Fathima Warsia Jun 19, 2012 9:25 PM

O&M wins Bronze for Vodafone in Direct Lions

Ogilvy & Mather’s ‘IFold’ campaign for Vodafone is India’s first win at Cannes 2012, grabbing a Bronze in Direct Lions category

Deepika Bhardwaj Jun 19, 2012 9:22 PM

O&M wins Bronze for Vodafone in Direct Lions

Ogilvy & Mather’s ‘IFold’ campaign for Vodafone is India’s first win at Cannes 2012, grabbing a Bronze in Direct Lions category

Deepika Bhardwaj Jun 19, 2012 9:22 PM

Video: Shekhar Kapur & R Balki on diversity & its role in creativity

Film director and producer Shekhar Kapur and R Balki, film maker and Chairman of Lowe Lintas speak to exchange4media as they gear for their session @Cannes Lions

Noor Fathima Warsia Jun 19, 2012 9:15 PM

Sudha, Raghav quit  to set up TMC; Manas is Prez, Initiative

Sudha Natrajan & Raghav Subramanian have launched their venture TMC Corp

exchange4media Staff Jun 19, 2012 9:09 PM

Video: Initiative’s Jim Hytner in conversation @Cannes Lions

The newly appointed CEO of Initiative Worldwide, Jim Hytner speaks to exchange4media on the recent leadership changes at the agency and IPG Mediabrands’ initiatives at Cannes

Noor Fathima Warsia Jun 19, 2012 8:39 PM

Dainik Bhaskar ties up with Time and HBR

To enhance its content strategy and engage with young business readers, Dainik Bhaskar partners with Time Magazine and Harvard Business Review

Abid Hasan Jun 19, 2012 7:45 PM

Leo Burnett, BBDO, Cheil, OMD, Mindshare & DDB Mudra in Media

While Leo Burnett, BBDO & Cheil have two entries each, DDB Mudra, OMD & Mindshare have one shortlist each

Noor Fathima Warsia Jun 19, 2012 7:29 PM

31 Indian entries in Press Lions shortlist

DDB Mudra, Leo Burnett, O&M, BBH, BBDO and Publicis are the contenders in Press Lions with 31 pieces in all shortlisted

Deepika Bhardwaj Jun 19, 2012 7:29 PM

Creativeland Asia’s Plan-T for Hippo in Creative Effectiveness

In all, 13 entries have made it to the Creative Effectiveness Lions shortlist. Of this, only one entry from India – Creativeland Asia’s Plan-T for Hippo, is in the shortlist

Noor Fathima Warsia Jun 19, 2012 7:28 PM

McCann, O&M, DDB Mudra in Outdoor shortlist

Other Indian agencies in Outdoor Lions category at Cannes 2012 include Leo Burnett, Grey, Brand David, DraftFCB+Ulka and Bates

Priyanka Nair Jun 19, 2012 7:27 PM