The handset manufacturer has entrusted the communication of its forthcoming tablet to TapRoot India

Noor Fathima Warsia Mar 12, 2012 3:57 PM

Uncertainty prevails in the OOH advertising sector as spends fluctuate; industry feels a correction is due

Priyanka Nair and Rahul Dubey Mar 12, 2012 11:14 AM

Windchimes Communications has appointed Atul Karmarkar as National Head – Client Servicing Maven to strengthen its planning and servicing functions

exchange4media Staff Mar 12, 2012 11:10 AM

Telugu news channel, V6News initiated its test launch on March 9, 2012. It will cater to Telugu news genre’s 12 crore viewers

Abid Hasan Mar 12, 2012 11:07 AM

The partnership will deliver cross-channel, full-funnel attribution as an extension of the MediaMind platform

Deepika Bhardwaj Mar 12, 2012 11:05 AM

The focus of the design communication conceptualised by Elephant Design was to keep it honest and simple, yet effective

Priyanka Nair Mar 12, 2012 11:03 AM

The national campaign for Tatva nutritionally enhanced edible oils will be launched in a month’s time and will involve a mix of ATL and BTL activities

Shanta Saikia Mar 12, 2012 10:56 AM

More than 250 entries have been received across 19 categories this year; a special award of Rs 1 lakh will be given to the agency that wins the ‘Sakalakalavallavan’ title

Sai Prasanna Mar 12, 2012 10:50 AM

Pratap Bose, COO, DDB Mudra Group will be a part of the jury that will adjudge the Promo & Activation Lions at Cannes Lions International Festival of Creativity 2012

exchange4media Staff Mar 12, 2012 9:55 AM

OOH agency, Greenline has made use of LED lighting to draw more eyeballs for the outdoor campaign for MS Office 365. The initiative is being carried out in five cities

Shanta Saikia Mar 12, 2012 9:23 AM

The OOH Advertising Awards 2012 has reached the final stage with the Jury, led by Ashish Bhasin, meeting today in Delhi to judge the entries

exchange4media Staff Mar 12, 2012 8:26 AM

The action channel of UTV is expecting more participants from different media and creative agencies to participate in its arm-wrestling contest this year

Rahul Dubey Mar 12, 2012 8:19 AM

Condè Nast India launches Architectural Digest, making it the fourth title to be included in its kitty

Abid Hasan Mar 12, 2012 5:22 AM

Manisha Tripathi has been appointed as National Director of LiquidThread in India; she will be based in Gurgaon

exchange4media Staff Mar 12, 2012 5:20 AM

Delhi-based online marketing company, Internet Moguls, will aid Abercrombie & Kent’s move towards aggressive online marketing

exchange4media Staff Mar 12, 2012 5:18 AM

Saravanan P will be responsible for leading the network’s broadcast business that includes the music channels M Tunes HD and Music Xpress

exchange4media Staff Mar 12, 2012 5:16 AM