Dentsu appoints Krishna Mani as Executive Creative Director, South
Mani previously worked with Ogilvy Delhi as Group Creative Director
Dentsu India, the brand solutions agency from the house of Dentsu Aegis Network, has appointed Krishna Mani as Executive Creative Director- South. He will be based out of the agency’s Bangalore office and will report to Malvika Mehra, Chief Creative Officer, Dentsu India.
Previously, Mani worked with Ogilvy Delhi as Group Creative Director, where he handled some of the biggest brands in the country including Sprite, KFC, Voltas, Honda, Philips, Pizza Hut and Dabur. With over 16 years of experience that involves many accolades including Cannes Lions nominations, Mani is all set to lead the agency’s creative mandate for its south operations, the agency said in a statement.
Talking about Krishna’s appointment, Malvika Mehra, Chief Creative Officer, Dentsu India, said, “Good work is mostly the outcome of happy accidents - good clients colliding with good talent. Add a new location to the mix and one usually lands a winning combo. I’m glad to have managed to lure Krishna from saddi Dilli to namma Bengaluru. Krishna has done some amazing work in the past and with the exciting roster of clients in our offices across South - Bangalore, Chennai and Cochin, I am really looking forward to us creating some magical, new-age work together. With my time divided between the Mumbai and South offices, I can see many delightful evenings spent on the lawns of the Bangalore Club with our teams, cracking ideas that make our clients and Dentsu India famous.”
Commenting on his joining, Mani said, “When you have been in one place for 16 odd years, it’s not easy to leave. A nudge just doesn’t do, you need something way more exciting, more magnetic. That was what Malvika’s call for Dentsu India was for me. When she said there was a great opportunity to create something new, build something special, I was tempted. When she said it’s about leading the agency in the south markets, I was very interested. (Especially now when regional insights are becoming more and more important). When she said the clients are a mix of strong brands and bubbling start-ups, I was finally hooked. Add to this the support of the huge Dentsu Aegis Network; and yes, the weather of Bangalore. I was totally onboard. I have always had a vision of creating media agnostic communication, and today there’s no better place to begin doing that than Dentsu India Bangalore.”
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