Godrej World Earth Day film urges us to take steps towards a greener & healthier planet
Conceptualised by Creativeland Asia, the film aims to make each one of us think of building a better post-COVID world
On the occasion of World Earth Day, the Godrej Group, with the help of a digital film, attempts to spread an important message around building a greener and healthier planet. The film intends to make each one of us think of building a better post-COVID world.
Commenting on the film, Tanya Dubash, Executive Director and Chief Brand Officer, Godrej Group said, “At Godrej, we believe it is our responsibility to contribute towards creating a greener, cleaner and better world. We are constantly striving to make all our businesses as efficient as possible. At the same time, we are sensitising our employees and making them aware of the contribution they can make at an individual level by adopting a more sustainable lifestyle. Through this video, we are aiming to broaden that effort and spread the message that each one of us is empowered to make the change that can help our planet heal.”
Anu Joseph, Chief Creative Officer, Creativeland Asia shares his views on the film. "We've all been flooded with pictures of our planet flourishing without human interventions. We thought it's an apt message for Godrej that follows planet-friendly processes, to put out there on World Earth Day."
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