vivek-sharma
Pidilite Roff

Conceptualised by Ogilvy, the film will be aired on leading channels supported by digital, outdoor and retail activation

exchange4media Staff Oct 12, 2019 11:33 AM

Vivek Sharma

Vivek Sharma, Managing Director, Panasonic Life Solutions, talks to exchange4media about the brand’s on-going campaign, plans to go full throttle on TV with over 15,000 spots and more

Misbaah Mansuri Oct 3, 2019 8:09 AM

Digital

At TechManch 2019, experts from the marketing industry share their views on ad spends shifting from traditional to digital media

Noel Dsouza Jul 3, 2019 8:40 AM

Digital Marketing

At TechManch 2019, experts from the industry share key marketing trends that brands should keep in mind to garner better consumer interaction and improve ROI

Noel Dsouza Jul 2, 2019 8:40 AM

TechManch

The panel moderated by Tata AIG General Insurance’s Jayraj Jadhav included several heads of the marketing industry

exchange4media Staff Jun 28, 2019 6:38 PM

panasonic

Panasonic Life Solutions India to reinforce vision to ‘Make a better, comfortable life with human-oriented solution’

exchange4media Staff Apr 10, 2019 4:44 PM

vivek sharma

Sharma, Chief Marketing Officer, Pidilite, gives a peek into the inner workings of the brand’s marketing and how it has managed to stay relevant

Samarpita Banerjee Feb 6, 2019 8:14 AM

sharma

Sharma, MD, Anchor Electricals, spoke on the topic 'Television Advertising in the Digital World' at the recently held fifth edition of the Prime Time Awards and TV First conference in Mumbai

Ruhail Amin Feb 5, 2019 8:03 AM

Panel 1

At the TV First conference, a panel of experts from Pidilite, Dabur, Patanjali, FCB Ulka, Kellogg India and UltraTech Cement arrived at a consensus that to achieve scale in India TV is the way to go

Pallavi Borkar Feb 1, 2019 2:27 PM

Sharma is the first Indian to hold this position and spearhead the company's Indian electricals business

exchange4media Staff Jul 9, 2018 2:29 PM

Vivek Sharma, ‎Chief Marketing Officer - ‎Pidilite Industries Limited, decoded the Fevicol Brand strategy at the 10th edition of the Pitch CMO summit held in Mumbai on Friday.

exchange4media Staff Mar 20, 2018 8:58 AM

Digital marketing biggest challenge and opportunity for brands in 2014

We speak to top marketers on what was the biggest challenge that was faced by the marketing fraternity in 2014. All insights pointed to one truth

Ankur Singh Dec 26, 2014 8:10 AM

O&M bags Philips’ consumer lifestyle & lighting biz

The account moves to O&M from DDB Mudra post a global creative realignment. DDB Mudra will continue to handle the healthcare business  in India.

Deepika Bhardwaj Dec 16, 2011 2:46 PM

Ad Review: Philips Energy Efficient Lamps – a light in shining armour

Philips takes the emotional route in its new campaign for its energy efficient lamps. The idea is based on the proposition that you can keep the lights on and still save money.

Shikha Oct 6, 2010 8:09 AM