tv-market
For regional and MSME advertisers, the combination of a large-screen environment and local targeting is particularly attractive
Imran Fazal Aug 24, 2026 9:00 AM
The report, The Connected TV Era: India’s New Prime Time, finds that one-third of CTV viewers are already aware of FAST, while one in five is watching it
e4m Staff Aug 19, 2026 5:45 PM
Shresht Kapur joins NDTV from TV9 Network, where he served as Territory Head – North, Content Revenue
e4m Staff Jun 30, 2026 10:32 AM
Amitesh Punhani has over two decades of experience in driving business growth, building brands, managing large-scale P&L portfolios
e4m Staff Jun 18, 2026 4:21 PM
CTV is a strong attention driver, but marketers question its ability to deliver measurable business outcomes as gaps in attribution and execution persist, leaving it between promise and proof
e4m Staff Jun 15, 2026 11:27 AM
Prior to this, Rahj Kumar Agarwal was with JioStar as Sr Director - Marketing, Colors
Mithai is a warm, ‘mishti story’ of going back to the roots, celebrating family values and rituals
exchange4media Staff Dec 30, 2020 2:26 PM
Vaz, CEO, Regional Entertainment Channels, Star India, says Star Jalsha has witnessed a 93% recovery compared to pre-lockdown levels
Simran Sabherwal Jul 20, 2020 8:19 AM