trps

Banerjee, President, Hindi Entertainment, Star India, was speaking at the unveiling of the Pitch Madison Advertising Report 2019 in Mumbai

exchange4media Staff 14-February-2019

The former CEO of NDTV hits out at the faulty TRP measurement system and says channels are indulging in sensationalism to garner eyeballs

Dolly Mahayan 17-May-2017

That's why our industry avoids producing informative shows that requires more intense viewer engagement & why many channels move towards tabloid-style programming, says NDTV's Pooja Bhardwaj

Abid Hasan 08-January-2014

That's why our industry avoids producing informative shows that requires more intense viewer engagement & why many channels move towards tabloid-style programming, says NDTV's Pooja Bhardwaj

Abid Hasan 08-January-2014

The Editor-in-Chief of CNN-IBN feels that there is far more fear of the media today than ever before, but there is far less respect, while sharing his thoughts at exchange4media Conclave 2013

Abid Hasan 12-September-2013

While strongly advocating transparency in ratings, the Prasar Bharati CEO says there can't be a rating system without representing the heartland of India

Abid Hasan 27-June-2013

The MIB Secy supports a transparent system & says TAM has not been satisfactory. But, he is also against broadcasters dictating terms for ratings

Abid Hasan 24-June-2013

As per sources, MSM and Times Television Network have written to TAM stating they are stopping their weekly subscription with effect from June 6, 2013

Abid Hasan 10-June-2013

Despite the furor and jubilation that followed the history making final match of the ICC World Cup 2011, media agency heads are of the opinion that ratings for the final match may be similar to that of the India-Pakistan match, but not higher…

Fatema Rajkotwala 05-April-2011

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