shubhranshu-singh
Media and marketing veteran Shubhranshu Singh examines whether India’s booming packaged snacks market could face a shift in consumer preferences similar to the US
Shubhranshu Singh Oct 12, 2026 11:09 AM
Media and marketing veteran Shubhranshu Singh highlights ‘infobesity’, saying brands must reduce cognitive load and make it easier for consumers to choose amid endless information and options
Shubhranshu Singh Oct 5, 2026 1:00 PM
Guest Column: Two global cola companies, three holding companies and a buying process that has quietly changed shape thanks to consolidation, writes marketing veteran Shubhranshu Singh
Shubhranshu Singh Sep 15, 2026 9:33 AM
Guest Column: Marketing veteran Shubhranshu Singh shares in a social media post his take on OpenAI introducing ChatGPT ads in India
Shubhranshu Singh Aug 28, 2026 11:23 AM
Guest Column: Marketing veteran Shubhranshu Singh says the decision shaping how Facebook and Instagram engage with teenagers is bigger news than the fine
Shubhranshu Singh Aug 27, 2026 2:54 PM
Guest Column: Marketing veteran Shubhranshu Singh explores why India’s next phase of growth will depend on institutions that can outlast political, economic and generational cycles
Shubhranshu Singh Aug 24, 2026 8:14 AM
As Shashi Sinha moves on from Omnicom Group, Shubhranshu Singh describes the veteran’s journey beyond professional milestones
Shubhranshu Singh Jul 28, 2026 11:20 AM
Guest Column: Marketing veteran Shubhranshu Singh shares how the timings for the FIFA World Cup could not be better because the times could not be worse
Shubhranshu Singh Jun 3, 2026 10:40 AM
Guest Column: Marketing veteran Shubhranshu Singh explains how regional cricket leagues could help discover and develop more talents like Vaibhav Sooryavanshi across India’s cricket ecosystem
Shubhranshu Singh May 30, 2026 10:21 AM
At Goafest 2026, leaders from Network18, WPP and Omnicom debated whether the advertising and media industry is genuinely becoming AI-first or simply repackaging old systems with new terminology
e4m Staff May 21, 2026 1:08 PM
Marketing veteran Shubhranshu Singh writes that Meta’s AI-driven restructuring signals that artificial intelligence is beginning to replace human talent at the core of the marketing and media business
Shubhranshu Singh May 21, 2026 8:42 AM
Marketing veteran Shubhranshu Singh reacts on the criticisms around Goafest, but asks - What is the alternative institutional infrastructure?
Shubhranshu Singh May 11, 2026 9:14 AM
Marketing veteran Shubhranshu Singh has penned a tribute on the passing of CNN Founder Ted Turner
Shubhranshu Singh May 7, 2026 9:54 AM
Guest Column: On Sachin Tendulkar's birthday today, veteran marketer Shubhranshu Singh highlights how he has evolved from a cricketing icon into a timeless brand
Shubhranshu Singh Apr 24, 2026 10:41 AM
In a heartfelt tribute, Singh honours the creative maestro whose brilliance, humor, and spirit will endure for generations
e4m Staff Oct 24, 2025 10:09 AM

