Singer Shaan features in the #PapaHainNa campaign’s music video with his two sons

exchange4media Staff Jun 20, 2020 6:01 PM

The unique initiative allows citizens to display solidarity by writing a simple 'thank you' note

exchange4media Staff May 27, 2020 3:13 PM

ZEE has got 27 of their TV artists to sing the song from their respective homes in regional languages

exchange4media Staff Apr 22, 2020 4:54 PM

Conceptualised by Be the Bee, the anthem aims to highlight the influence of collective willpower to sail through the ongoing crisis while maintaining social distancing

exchange4media Staff Apr 14, 2020 12:49 PM

SBI Life released a new social experiment digital video, featuring popular women influencers like Srishti Dixit, Eisha Chopra, Kriti Vij and Srishti Srivastava.

exchange4media Staff Mar 9, 2020 2:13 PM

 ‘Apno ki #HimmatWaliSeeti’ campaign highlights that once an individual has ensured a safe future for the family, a little encouragement from loved ones can boost one’s confidence

exchange4media Staff Mar 3, 2020 10:53 AM

Conceptualised by WATConsult, the digital video showcases the story of Mittal Patel and her vision to solve the identity crisis of tribal communities

exchange4media Staff Sep 30, 2019 6:02 PM

The interaction-led campaign for Father’s Day features playback singer Shaan

exchange4media Staff Jun 11, 2019 6:43 PM

The film has been conceptualised by SBI Life and executed by WATConsult

exchange4media Staff May 10, 2019 5:39 PM

The initiative is to encourage early detection of Breast cancer. The drive was supported by the Women’s Cancer Initiative -Tata Memorial Hospital & the sarpanch of the village

exchange4media Staff Apr 9, 2019 11:58 AM

Sahil Siddiqui, AVP- Creative Strategy, WATConsult speaks about the ideation and the goal of the social awareness ad campaign ‘Thanks A Dot’ created for SBI Life Insurance

Noel Dsouza Mar 29, 2019 8:34 AM

An easy-to-use self-training module to detect the early signs of lump formation can be ordered free of cost through SBI Life’s corporate website

exchange4media Staff Mar 23, 2019 8:49 AM

The ad film has been conceptualised by Mullen Lintas and directed by Gauri Shinde

exchange4media Staff Feb 6, 2019 1:46 PM

WATConsult & AMNET, innovate for SBI Life’s ‘Main Se Hum’ campaign exploring New Year as a topic, the campaign is executed across major establishments in Maharashtra & Delhi-NCR

exchange4media Staff Jan 8, 2019 11:04 AM

SBI Life Insurance's ‘Main se Hum’ campaign establishes a sharp focus on the company’s portfolio of protection products

exchange4media Staff Sep 22, 2018 4:02 PM

Your weekly news roundup, a summary of some of the stories to keep an eye on

exchange4media Staff Aug 25, 2018 9:29 AM

In 2017-18, India’s domestic life insurance industry registered 10.99 per cent y-o-y growth for new business premium, generating a revenue of Rs 1.94 trillion

exchange4media Staff Aug 22, 2018 8:54 AM

The campaign made use of the device that people use the most- mobile- and turned it into a facilitator for practising yoga

exchange4media Staff Jun 25, 2018 5:05 PM

The OTT service provider also happens to be the powered-by sponsor of the show which is a partnership between Viu, Morris Street Advisors and GroupM's Motion Content Group

exchange4media Staff Feb 8, 2018 8:47 AM

The integrated campaign, created by Leo Burnett Orchard, includes a TVC and a three-part web series, which will be launched shortly

exchange4media Staff Sep 2, 2017 7:48 AM