perfetti-van-melle-india
The brand has collaborated with JioSaavn to launch the pack that lets people dedicate romantic songs to their loved ones
exchange4media Staff Feb 10, 2023 12:41 PM
At Pitch BrandTalk 2022, Ramakrishnan, Managing Director, Perfetti Van Melle India, said brand purpose is the reason for existence of a brand, beyond just sales
exchange4media Staff Nov 30, 2022 8:22 AM
Rajesh Ramakrishnan, MD, Perfetti Van Melle India, delivered a keynote speech on 'Building brands through the power of influence' at e4m’s Influencer Marketing Conference
exchange4media Staff Sep 20, 2021 1:15 PM
The winners will be announced on February 3, 2021, at a virtual award ceremony
exchange4media Staff Jan 22, 2021 8:56 AM
Conceptualized by lyricist, poet, CEO and CCO of McCann Worldgroup India, Prasoon Joshi, the new TVC is a progression from the previous campaigns
exchange4media Staff Dec 5, 2020 8:28 AM
The film drives home the message of staying optimistic about the future even when the present seems challenging
exchange4media Staff Aug 17, 2020 5:07 PM
Guest Column: Rajesh Ramakrishnan, MD, Perfetti Van Melle India, says that while many things will remain the same post-COVID, a few things will undergo permanent structural changes
Rajesh Ramakrishnan May 19, 2020 8:28 AM
The launch is being supported with a 360-degree campaign put together by Ogilvy India
exchange4media Staff Jan 28, 2020 12:11 PM
The festive season in India is a perfect chance for brands to drive business with attractive offers and user content on social media, say industry experts
Nafisa Shaheen Oct 23, 2019 9:26 AM
The campaign will see renowned chefs such as Amrita Raichand, Saransh Goila, Shipra Khanna, Ajay Chopra and Meghna coming together to create innovative recipes using Alpenliebe Juzt Jelly
exchange4media Staff Jun 1, 2019 9:06 AM
Pitch CMO Summit 2019: Rajesh Ramakrishnan, MD, Perfetti Van Melle India, gave the valedictory address and explained how personalisation has become an indispensable part of marketing
exchange4media Staff Apr 29, 2019 9:39 AM
The Pitch CMO Summit Delhi 2019 will be held at The Leela Ambience, Gurugram on Friday, April 26, 2019
exchange4media Staff Apr 18, 2019 8:31 AM
The new campaign for Alpenliebe Chatpata has been conceptualised by McCann Worldgroup and is being aired across leading TV and digital channels
exchange4media Staff Mar 19, 2019 2:12 PM
With the launch of Center Fresh Mints, Director-Marketing, Perfetti Van Melle India says globally powermints as a category is gaining a lot of traction
Simran Sabherwal Nov 23, 2018 8:14 AM
Rajesh Ramakrishnan explained how content gives customers something valuable in the form of engagement, entertainment and inspiration and brands in turn get loyalty, trust, respect
exchange4media Staff Sep 10, 2018 8:57 AM
Rajesh Ramakrishnan, MD, Perfetti Van Melle India, & Sunil Kataria, Business Head - India & SAARC, Godrej Consumer Products Limited (GCPL) to address Content JAM conference at ICMA 2018
Pallavi Borkar Aug 13, 2018 8:56 AM
Rajesh Ramakrishnan, Perfetti Van Melle’s new India MD, on challenges, cult advertising, the new Centre Fresh Mints and the way forward
Neeta Nair Jul 13, 2018 12:54 PM
With over 24 years of experience in diverse fields. Rajesh will be responsible for the overall operations of the company for India and Nepal
exchange4media Staff Jul 2, 2018 1:49 PM
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The pitch was for the entire portfolio of brands and involves only offline duties
exchange4media Staff Jan 15, 2018 12:48 PM
