online-ad
Insurance clicks in India command some of the highest prices, with health and term insurance costing ₹500–3,000 per click amid intense competition and tight spending limits.
For brands and marketers, the new requirements could make the distinction between paid visibility, promotional claims and actual consumer value increasingly important
Shantanu David Sep 21, 2026 9:00 AM
The court previously found that Google unlawfully tied its publisher ad server to AdX, pushing publishers towards using both products and restricting the ability of rival ad exchanges to compete
Responsibility for compliance extends across the digital advertising ecosystem, including advertisers, service providers, publishers, and content distributors