After 4 days of play in the Global Finals, Indian Teams are leading the leaderboard, securing top four positions

exchange4media Staff Jan 14, 2022 5:32 PM

Kumar has over 25 years of experience in marketing, sales and strategy 

exchange4media Staff May 28, 2019 2:22 PM

Ron Crasto, Vice President, Business Development in South Asia, sealed the deal with ANC Productions

exchange4media Staff Apr 16, 2018 1:34 PM

On World Blood Donor Day, two major brands created unique call to action videos

exchange4media Staff Jun 15, 2017 7:28 AM

The need for such a major marketing initiative was felt following the Post Disaster Need Assessment Study (PDNA) which puts the total tourism business loss to the tune of $60 billion while the asset loss accounts for $20 billion

Vinod Behl Jul 9, 2015 8:54 AM

The Advertising Association of Nepal (AAN) is coordinating with the Nepal Government to accumulate an Earthquake Relief Fund

exchange4media Staff May 15, 2015 2:33 PM

Amul has upped the ante on its creative aggression on social media. In April, the brand created 18 topical ads and published them on its social media handles-all shared across the web

Ankur Singh May 8, 2015 9:25 AM

Outrage poured on Twitter after Lenskart used Nepal earthquake to promote discount on sunglasses. SMS ad read, “Shake it off like this Earthquake: Get any Vincent Chase Sunglasses upto Rs. 3000 for FLAT Rs. 500, by sending invites to 50 friends…”

exchange4media Staff Apr 27, 2015 8:34 AM