myntra-beauty

Pride Month 2026: 'Fewer, but deeper brand-creator collabs'

Pride Month 2026: Brands Shift to Deeper Collaborations with Creators?blur=25

Brands are increasingly participating through experiences, partnerships and cultural platforms but creators note that true representation cannot be restricted to a single month

Shalinee Mishra Jun 22, 2026 1:29 PM

Alia Bhatt named brand ambassador for Myntra and Myntra Beauty

Alia Bhatt, Myntra, Myntra Beauty?blur=25

Alia's first campaign with Myntra marks the launch of Myntra Beauty's Glow Up Days event

e4m Staff Apr 9, 2026 12:53 PM